Virtual Assistant

Managed and optimized CRM platforms including GoHighLevel, HubSpot, Zoho CRM, Keap CRM, and Asana to support sales, marketing, and operational workflows. Created and maintained pipelines, managed contacts, calendars, tasks, and lead records, while ensuring accurate data organization and workflow efficiency. Configured CRM settings, monitored lead progression, and supported automation and reporting processes. Demonstrated the ability to quickly learn, navigate, and adapt to new CRM systems while maintaining organized, efficient, and scalable business operations.

Developed and managed content strategies by creating branded graphics, social media posts, and monthly content calendars aligned with marketing objectives. Designed visual assets using Canva, drafted engaging captions and blog content, coordinated content for client approval, and maintained consistent brand messaging across social media platforms and company websites. Managed website content updates, published blogs, and supported overall digital marketing efforts to enhance online presence and audience engagement.

Delivered exceptional customer support through phone, email, chat, and technical support channels for over 10 years. Resolved customer inquiries efficiently, de-escalated complex issues, processed billing and shipping concerns, maintained accurate records and secure documentation, and provided clear, professional communication. Demonstrated strong problem-solving skills by independently resolving customer concerns, minimizing escalations, and consistently delivering high-quality service while maintaining customer satisfaction.

Executed multi-channel lead generation campaigns by identifying and engaging qualified prospects through LinkedIn, Instagram, and other social media platforms. Managed prospect databases, built targeted contact lists, researched and verified lead information using lead sourcing tools, and developed personalized outreach messages to increase engagement. Tracked communications, maintained organized CRM records, and supported business development efforts through consistent follow-ups and strategic prospecting.

Created visually engaging graphics and marketing materials using Canva for digital campaigns, social media, presentations, and promotional content. Designed branded visuals, edited short-form videos, and developed creative assets that supported marketing initiatives while maintaining consistent brand identity across multiple platforms.

Managed and optimized GoHighLevel to support marketing and lead generation initiatives by creating automated campaigns, newsletters, workflows, pipelines, surveys, and forms. Designed marketing graphics, integrated third-party platforms such as WhatsApp, configured CRM settings, and maintained automation systems to streamline lead management, improve customer engagement, and enhance overall marketing performance.

Provided high-level administrative and operational support to executives by managing accounts, coordinating projects, conducting market research, and performing lead generation activities. Managed social media accounts, created blog content, prepared reports, and handled day-to-day administrative tasks to support business operations. Successfully prioritized multiple projects, maintained organized documentation, and executed special assignments and strategic initiatives as directed by the CEO or client while ensuring efficiency, confidentiality, and attention to detail.

I designed and built a complete GoHighLevel CRM system from scratch for a real estate business, including custom pipelines, workflows, and automations for the entire property-buying process. Managed CRM operations, optimized lead tracking, implemented automated follow-up campaigns, and maintained marketing workflows to improve lead engagement, streamline transactions, and increase client traffic and conversions.

Managed day-to-day e-commerce operations using Shopify, including product creation and updates, inventory management, product listings, pricing, and catalog maintenance. Processed customer orders, payments, refunds, and returns while ensuring accurate inventory records and product information. Maintained an organized online store, monitored stock levels, and provided administrative support to ensure a seamless customer shopping experience and efficient store operations.

Delivered online English language instruction to Chinese and Japanese students for over two years, focusing on conversational English, grammar, vocabulary, pronunciation, reading, and listening comprehension. Developed engaging lesson materials and customized learning activities to meet individual student needs while monitoring progress and providing constructive feedback. Fostered a supportive learning environment that improved students' communication skills, confidence, and overall English proficiency.