FB Ads Specialist/Copywriter

Overview

Looking for full-time work (8 hours/day)

at $5.66/hour ($1,090.91/month)

Bachelors degree

Last Active

June 25th, 2026 (today)

Member Since

February 21st, 2019

Profile Description

Meta Ads Strategist & Ads Specialist (Beauty | Service-Based & E-commerce)

I’m a Meta Ads Strategist and Ads Specialist with hands-on experience launching and managing Facebook and Instagram ad campaigns since 2023, working with both agencies and direct-to-brand clients.

I don’t look at ads in isolation. I focus on the entire growth system — ads, funnel, social media content, ad creatives, and the website — because strong performance and sustainable ROAS come from how everything working together, not just from campaign settings inside Ads Manager.

I’ve built and managed campaigns from scratch across:
Cold / Top-of-Funnel campaigns
Remarketing & Bottom-of-Funnel campaigns
Lookalike audiences
Messaging and conversion-focused campaigns

I work mainly with service-based businesses and e-commerce brands in the beauty industry, where trust, content quality, and messaging directly affect conversion rates and ROAS. I pay close attention to both ad content and organic-style creatives, making sure what we run as ads also aligns with the brand’s social media presence and customer journey.

On the performance side, I actively monitor ROAS, CPA, CTR, CPC, frequency, and conversion data. When results dip, I analyze the funnel as a whole — whether the issue is the creative, the hook, the landing page, the offer, or the website experience — and share clear, actionable insights on what needs to be improved.

I’m detail-oriented when launching campaigns, careful with tracking and UTM parameters, and consistent with reporting and communication. I value clarity, ownership, and long-term growth over shortcuts.

If you’re looking for someone who thinks beyond just “running ads” and cares about the full picture, let’s talk and see if there’s a good fit.