Social Media Manager | Content Strategist | Copywriter | Virtual Assistant

I manage social media pages for service-based businesses and personal brands across Facebook, Instagram, and TikTok. My experience includes content planning, caption writing, content calendars, post ideas, community engagement, and brand messaging. I helped grow YuRo Travels’ online presence and supported content that contributed to around €30,000 in gross sales within 10 months.

I have 12 years of administrative management experience from working as a self-employed financial advisor and team leader. Since I handled my business without a secretary, I managed client records, follow-ups, schedules, documents, reports, event coordination, team communication, and daily task organization. I am organized, proactive, detail-oriented, and comfortable handling remote admin tasks independently.

I have strong customer communication experience from my 12-year background in financial advisory, sales, and client relations. I handled client inquiries, follow-ups, consultations, presentations, and concerns in a professional and clear manner. For YuRo Travels, I assist clients from inquiry to booking, itinerary planning, payment reminders, and travel coordination.

I create content strategies for service-based businesses and personal brands by defining content pillars, target audience, brand voice, post ideas, and content calendar direction. My experience includes travel marketing, personal branding, caption angles, storytelling, and short-form video concepts (ex. UGC) that help attract the right audience and build trust.

I use Canva to create social media graphics, carousel posts, promotional designs, branded templates, travel posters, and Facebook/Instagram content. I focus on clean, professional, and brand-aligned designs that support content strategy and audience engagement.

I have hands-on experience using CapCut for basic short-form and long-form video editing, especially for social media content such as reels, TikTok videos, travel clips, promotional videos, and personal brand content. I can trim clips, add text overlays, captions, music, transitions, voiceovers, and simple effects to make videos more engaging and easy to watch. I use CapCut to support content creation for YuRo Travels, Alagang Kaiser, and Content with Karen.

I have strong team leadership experience from my 12-year career in financial advisory, where I handled, trained, and guided a team of financial educators and advisors. My role involved leading people, coaching team members, organizing meetings, supporting sales and marketing activities, conducting presentations, and helping others improve their communication, confidence, and client-handling skills. As a leader, I learned how to manage responsibilities, communicate clearly, motivate people, solve problems, and coordinate tasks toward a common goal. This experience helps me work well with remote teams, collaborate professionally, follow systems, support team members, and take initiative when needed.

I write captions, promotional posts, ad copy, client messages, proposals, and content scripts for social media. My copywriting focuses on clear messaging, trust-building, and audience connection. I can write in English, Tagalog, or Taglish, depending on the brand voice and target market.

I have basic to intermediate video editing experience for reels, TikTok videos, travel clips, promotional videos, and personal brand content. I can trim clips, add captions, text overlays, music, transitions, voiceovers, and simple effects using CapCut and Canva. I focus on making videos clear, engaging, and ready for social media posting.

I have experience handling data entry tasks such as client information, lead tracking, content calendars, schedules, reports, and file organization. I use Google Sheets, Google Docs, and Google Drive to keep information organized, accurate, and updated.

I have experience handling professional email communication, including client inquiries, follow-ups, appointment coordination, document requests, proposal sending, and reminders. I can help organize inboxes, draft replies, flag important messages, and keep communication clear, professional, and timely.

I use Google Workspace for admin tasks, content planning, client coordination, and file organization. I am comfortable using Google Docs, Google Sheets, Google Drive, and Gmail for proposals, reports, content calendars, client tracking, task lists, document sharing, and professional communication.

I write captions, promotional posts, ad copy, client messages, proposals, and content scripts for social media. My copywriting focuses on clear messaging, trust-building, and audience connection. I can write in English, Tagalog, or Taglish, depending on the brand voice and target market.