Data Entry Specialist | SMM | Graphic Design

ㅤ• Developed and executed comprehensive social media strategies for clients across diverse industries, including retail, hospitality, and technology, resulting in a consistent increase in brand visibility and engagement. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Managed and curated content for various social media platforms, tailoring each strategy to meet the unique goals and target audiences of clients. ㅤㅤㅤㅤㅤ• Created and maintained content calendars, ensuring a regular posting schedule that maximized audience reach and engagement. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Produced engaging and shareable social media content, including graphics, videos, blog posts, and interactive polls, utilizing tools like Adobe Creative Suite for design and video editing.ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Conducted in-depth audience research and competitor analysis to identify trends, key influencers, and content opportunities, informing content creation and strategy adjustments. ㅤ ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Monitored and analyzed social media metrics and KPIs, using platforms like Facebook Insights, Google Analytics, and social media management tools, to measure the success of campaigns and inform data-driven decision-making. ㅤ ㅤ • Prepared and delivered detailed reports and presentations to clients, showcasing campaign performance, insights, and recommendations for continuous improvement.

I have extensively used Microsoft Excel as a powerful tool to enhance the productivity of various tasks. Excel proved to be an indispensable resource for data management, analysis, and reporting. One of the primary applications of Excel in my work involved data organization and manipulation. I regularly used Excel to efficiently sort, filter, and format large datasets, enabling me to extract meaningful insights and identify patterns. This allowed me to make informed decisions and contribute to the overall success of projects and initiatives. I utilized Excel's functions and formulas extensively to perform calculations, such as summing values, finding averages, and conducting statistical analysis, thereby saving time and ensuring accuracy in my work. Furthermore, Excel was instrumental in creating visually appealing and informative charts, graphs, and dashboards. These visual representations helped convey complex information in a concise and understandable manner, enabling effective communication with stakeholders and facilitating data-driven decision-making.

ㅤ• Utilized Google Analytics to gather and analyze website traffic data, providing actionable insights to improve website performance and user experience. ㅤㅤㅤㅤ• Developed custom dashboards and reports in Google Analytics to monitor key performance indicators (KPIs) and track the effectiveness of marketing campaigns. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Conducted in-depth analysis of web traffic patterns, user behavior, and conversion rates to identify trends and opportunities for optimization.ㅤㅤㅤㅤㅤㅤ• Created and maintained documentation on data collection methods, ensuring data accuracy and consistency across all web properties. ㅤㅤㅤㅤㅤㅤㅤㅤ• Implemented advanced Google Analytics features, such as event tracking and enhanced e-commerce tracking, to gain deeper insights into user interactions and revenue generation.ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Stayed current with industry trends and best practices in web analytics, regularly attending training and certification programs related to Google Analytics.

ㅤ• Collaborate with clients and the design team to conceptualize and create visually stunning and effective designs for a wide range of projects, including branding, marketing collateral, and digital media. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Proficiently utilize Adobe Photoshop, Illustrator and Canva to design custom logos, vector illustrations, and graphics, ensuring brand consistency and visual appeal. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Transform client briefs and ideas into visually engaging concepts, consistently meeting or exceeding client expectations and project deadlines. ㅤㅤ• Participate in design critiques and brainstorming sessions to foster a creative and collaborative work environment. ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ• Actively contribute to the growth of the studio by seeking opportunities to expand client relationships and take on new challenges.