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Dominance: | 39% |
Influence: | 36% |
Steadiness: | 21% |
Compliance: | 5% |
For over 9 years, I've had first-hand experience handling tasks in all fields of Digital
A few of what I do as a PPC Specialist are as follows:
• Efficiently manage multiple (up to 50) Google Ads accounts.
• Insightful analysis of campaign performance data.
• Provide/Implement optimization suggestions for improvement (e.g. bid adjustments, ad copy a/b testing, landing page changes, update negative keyword list)
• Professional Google Ads account & campaign setup.
• Come up with detailed proposals - provide a complete media plan proposal detailing the structure, strategy, & creatives to use along with the market research.
• Setup scripts & rules
• Advance conversion tracking setup with Google Tag Manager
• Ad Copywriting (A/B Testing)
• Provide weekly & monthly narrative performance reports detailing the results of the optimizations implemented. Visual reporting is also provided using tools such as Google Data Studio & Databox.
• Landing page creation with ClickFunnels or Instapage.
• Boost
PPC Platforms I work with & my corresponding experience with them:
• Google ads (Extensive)
•
• LinkedIn ads (Some)
• Amazon ads (Some)
Google Certifications Completed:
• Digital Sales Certification
• Google ads Search Certification
• Google ads Display Certification
• Google ads Mobile Certification
• Google ads Video Certification
• Shopping ads Certification
• Google Analytics Individual Qualification
Core Strengths:
• Fast Typist (Up to 98 wpm)
• Excellent Analytical Skills
• Excellent Command of Written English
• Results Oriented
• Flexible Skill Set
• Extensive Experience
• Exceptional Learning Capabilities
• Assertive (In a good way.)
Weaknesses:
• English Verbal Skills
• Tendency to Forget Minor Details (Work-wise, this has led me to keep a record of everything that I do including the date in a change-log sheet.)
I had 4 years experience as an all around virtual assistant efficiently accomplishing varying tasks with speed & precision.
Some of these tasks are the following:
• Transcription Work - video/audio files to text
• Research - Efficiently utilizing whatever tool is available to find valuable information.
• Data Entry - Create & manage spreadsheets making use of all the necessary features to help automate & speed up processes.
Additionally, having been able to master typing (avg 98 wpm) has allowed me to complete such tasks with relative ease.
In my long years of experience as a digital marketer, I understand that the quality & clarity of the content I produce is paramount to ensuring the success of my campaigns. Though I have weak English speaking skills, this is compensated by having an excellent command of the written English.
As a PPC Specialist for 2 years, I have written a significant number of (successful) ad copies, particularly to be used in Google Ads or Facebook Ads. I've also produced more than a thousand unique content for SEO purposes during the initial year of my career. These are usually then tediously spun in great detail using an article spinning app with the final output being uploaded in auto submission software such as SeNuke X & Magic Submitter.
I have over 5 years Digital Marketing experience; utilizing all available channels to help businesses achieve online growth. My work is custom-tailored for each business, providing critical insights & creating realistic digital marketing solutions.
I am adept with the following SEO skills & tools:
• On-page
• Off-page
• Local SEO
• Google My Business (GMB)
• Private Blog Network (PBN)
• Directory Submission
• Google Analytics
• Google Search Console
• PageSpeed Insights
• Keyword Research
• Competition Research
• Goal Setup (Analytics)
List of certifications & completed courses (SEO)
• Google My Business Basics
• Google Analytics Individual Qualification
I have extensive experience & knowledge with the following SEM skills & tools:
• Keyword Research
• Market Research
• Remarketing/Retargeting
• A/B Split Testing
• Social Media Marketing
• Youtube Advertising
• Email Marketing
• Google Keyword Tool
• Google Ads/AdWords Editor
• Google Data Studio
• Databox
• Google Ads
• Facebook Ads
• Bing Ads
• LinkedIn Ads
• Amazon Ads
• CallRail
• Conversion Optimization
• RLSA
• Audience Targeting
• Mailchimp
List of certifications & completed courses (PPC)
• Digital Sales Certification
• Google ads Search Certification
• Google ads Display Certification
• Google ads Mobile Certification
• Google ads Video Certification
• Shopping ads Certification
I am a Google Certified PPC specialist with over two years of experience. I've been in charge of managing multiple accounts (up to 50) and executing well-thought optimizations to improve performance of existing campaigns based on insightful analysis of the data.
I've also planned out & developed custom PPC strategies for numerous businesses in various industries, efficiently utilizing whatever resources are available to get the most value with the results.
Aside from specializing & having extensive experience with Google Ads, I also have good knowledge & significant technical skills with all other major PPC platforms, using what is most ideal for the target audience of the industry & business of the campaign.
I've had some experience with basic website building using Wordpress. I'm fairly familiar with the platform and know how to effectively use it. Majority of my web development experience is with building conversion rate optimized landing pages for PPC campaigns using ClickFunnels.
I also specialize in the implementation & analysis of any data tracking, specifically with Google Analytics, pixels used by ad platforms (e.g. Facebook Pixel, Google Ads Conversion Tracking,) & any other third party tracking.
I am also very proficient with Google Tag Manager, setting up tags & triggers with relative ease for either simple or complex interactions (e.g. iframe forms, anything involving 3rd party tools.)
I am able to efficiently find, segment, & analyze data from Google Analytics as I've worked extensively with the tool for both SEO & SEM.
I have taken a short Autocad course during my college years as a Drafting major undergrad.
I have majored in accountancy during my freshman year in college.
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