General Virtual Assistant, SMM, Lead Generation, Amazon VA, Executive Assistant

As a Social Media Manager for GPM Ballers, a small business specializing in custom, high-quality full sublimated jerseys, I managed the brand’s online presence across various social media platforms. My responsibilities included creating engaging content, handling customer inquiries, running promotional campaigns, and showcasing new jersey designs to boost brand visibility and sales. I also monitored page insights and engagement metrics to improve marketing strategies and strengthen the business’s online reach. In addition to my main responsibilities, I handled ad hoc tasks such as responding to customer messages, assisting with order tracking, and updating product photos and captions to keep the social media pages active and engaging

I worked as an Amazon Virtual Assistant for Genkish Kumar, the owner of a successful e-commerce business specializing in dog toys. In this role, I managed and optimized Amazon product listings by improving titles, descriptions, keywords, and overall content to increase visibility and conversion rates. I also handled accurate data encoding and supported the smooth operation of the connected Shopify store to ensure consistency across platforms. My responsibilities included monitoring and managing inventory levels, updating product details, processing customer orders, and assisting with promotional campaigns designed to drive traffic and boost sales. In addition, I regularly analyzed sales data and performance metrics to identify trends, uncover growth opportunities, and support strategic decision making. Through these efforts, I contributed to improving operational efficiency and strengthening the overall online presence and performance of both the Amazon and Shopify stores

I worked as a Shopify Virtual Assistant for AJsoulShop, a premium men’s and women’s sneaker brand, where I played a key role in maintaining and improving the overall performance of the online store. My responsibilities included managing, optimizing, and updating product listings, organizing products into well structured collections, and handling basic website design to ensure the storefront remained clean, professional, and easy to navigate. I also used Canva to resize and optimize product images to meet platform requirements and enhance visual consistency across listings. In addition, I conducted market research to identify trends and gaps in the product catalog, which contributed to a 25% increase in sales within six months. I supported promotional campaigns and social media coordination, resulting in a 40% boost in customer engagement. I also managed customer inquiries, reduced response times by 50%, and implemented inventory management processes that lowered excess stock by 30%, improving overall operational efficiency.

I create and manage basic email campaigns in Klaviyo for Shopify stores, including promotional emails, customer follow-ups, and simple automations to help increase engagement and sales.

I handle customer questions, order updates, and basic issue resolution for Shopify stores through email and chat. I focus on quick responses, clear communication, and making sure customers have a smooth, positive experience.

I worked closely with Daniel Hart, the owner of AH Dog Supplies, an Amazon-based pet accessories business, where I held the role of Lead Generation Specialist. In this position, I was responsible for identifying and researching potential business leads using multiple platforms, including LinkedIn, Google search, and various company and industry databases. I carefully qualified each lead based on predefined target criteria to ensure relevance and accuracy. I also sourced verified contact information by using lead generation and enrichment tools such as Hunter.io and Apollo, ensuring data reliability. All collected information was accurately recorded and maintained within the CRM system to keep records well organized and up to date. In addition to core lead generation tasks, I supported daily operations by performing data entry, managing and organizing lead lists, and conducting email follow-ups. These efforts helped improve workflow efficiency, data quality, and overall sales outreach effectiveness.

I build and customize Shopify websites using themes and page builders. My skills include setting up pages, designing landing pages, organizing products and collections, and making sure the site looks clean, mobile-friendly, and easy to navigate.