Lead Generation Specialist and Facebook Ads Support

Oceans MD had no active campaign. I built a Meta ads funnel from scratch using Facebook Lead Forms, directed ad creatives based on competitive research, and launched a campaign that delivered 20–50 leads daily at $35/day. All leads were routed to their call center for same-day follow-up.

Neuro-Kinesis needed targeted investor leads to raise $7M for its surgical biosensor tools. I researched and curated over 200 investor profiles based on stage, MedTech interest, and acquisition fit. My lead list gave the team a focused starting point for outreach, saving time and improving fundraising alignment. I also organized the data for handoff and supported the strategic approach to early conversations.

Analyze audience behavior and run campaigns across Facebook and Google Research keywords and trends for SEO and social media planning Create, test, and optimize ads to support lead generation efforts Manage B2B lead generation, consistently delivering 2-4 hot leads monthly.

As part of the team, I focused on finding and engaging 2–10 new providers each month. I handled outreach through text and email, forwarded interested replies to the agency head, and updated our job tracker. I also monitored active and incoming cases and worked closely with leadership to help match providers to open roles across NYC’s five boroughs.