Growth Marketing, Social Media Management, YT Real Estate

I’m an experienced digital marketing professional with 4+ years of hands-on social media strategy and content creation across platforms like Instagram, Facebook, LinkedIn, and YouTube. I've managed branded accounts for both real estate and promotional product companies, creating campaigns that drove lead generation, boosted engagement, and increased follower growth. Skilled in Canva, Photoshop, CapCut, Later, Meta Business Suite, and Creator Studio, I handle everything from planning and scheduling to crafting posts and analyzing performance. I’ve led and collaborated with teams to produce videos, coordinate reels, write captions, and optimize content for SEO and audience behavior. I’m comfortable using analytics tools to report on metrics that matter, whether that’s reach, engagement, or conversions and I’m always looking for new ways to elevate a brand’s online presence. While I bring a strong background in social media, I’m also adaptable and eager to learn new tools or techniques to meet your goals.

As a Digital Marketing Manager, I have a proven track record of developing and implementing successful digital marketing strategies that drive business growth. With 3 years of experience in the field, I possess a solid knowledge of website analytics tools, marketing automation platforms, email marketing, and social media marketing. One area of expertise that sets me apart is my proficiency in YouTube content creation and YouTube marketing. I have a passion for directing engaging video content that resonates with audiences and drives engagement. Additionally, I have a strong understanding of systems and processes, and I create and optimize workflows on a daily basis to improve efficiency and productivity. In my current role, I lead a team of talented professionals consisting of a social media coordinator, video editors, and graphic designers, and oversee the creation of high-quality content that aligns with brand guidelines. I am committed to mentoring and developing talent to deliver outstanding results and have successfully implemented campaigns that support lead generation, customer retention, and brand awareness goals. What sets me apart is my ability to analyze campaign performance, identify trends and insights, and make data-driven decisions to optimize spend and performance. I am dedicated to staying up-to-date with digital marketing trends, technologies, and best practices, and enjoy sharing insights with my team. If you're looking for a Digital Marketing Manager with excellent communication skills, a passion for creating engaging content, and a talent for leading teams to deliver measurable results, I would love to connect with you.

I've been a Digital Marketing Manager for a Real Estate team for the past 2 years.

Managed social media content for a Real Estate company, understanding the nuances and specifics of property promotion, audience targeting, and timely content delivery. Oversaw content for a promotional marketing company, optimizing the presentation of promotional materials and campaigns to maximize audience engagement and conversion.

Developed ai.redtomato.com.au, the first-of-its-kind merchandise generator, further enhancing our digital innovation footprint.