General Administrator & Project/Transaction Coordinator

Through my extensive 2+ years of experience as a Virtual Assistant (VA), I have developed fluency in managing real estate CRMs, including prominent platforms like KW Command, Dotloop, FollowUpBoss, MarketLeader, and CINC. These experiences have equipped me with a deep understanding of their functionalities and enabled me to efficiently handle various tasks within these systems. Moreover, I have gained familiarity with other CRM platforms such as Zoho and Salesforce, broadening my expertise and adaptability in navigating different CRM environments. As a result, I am well-prepared to leverage my CRM skills to support and enhance operations effectively.

Combining my skills in content writing, research, and graphic design, I create engaging materials and enhance my client's branding. This significantly helps to effectively capture attention and drive business growth by attracting leads and potential customers. I leverage a range of tools, including Canva, Photoshop, Mailchimp, and more, to craft visually appealing content that aligns with brand messaging and resonates with the target audience.

During my extensive 3+ years as a transaction coordinator, I have gained invaluable expertise in effectively managing and coordinating all aspects of real estate transactions. I have utilized a combination of tools and real estate CRM platforms to streamline communication with customers, ensuring a smooth and efficient process from lead nurturing to closing. Using tools integrated with the CRM, I have established seamless communication channels with customers, keeping them informed and engaged throughout the entire transaction. Whether it's providing updates on property showings, scheduling inspections, or coordinating with escrow agents and lenders, I have been proactive in ensuring clear and timely communication with all parties involved. In addition to managing communication, I have successfully coordinated the collection, organization, and submission of essential documents required throughout the transaction process. By leveraging the capabilities of the CRM, I have efficiently tracked and managed the status of documents, ensuring compliance and facilitating a streamlined workflow. From the initial stages of nurturing leads to the critical milestones of escrow and inspection, my role as a real estate transaction coordinator has been instrumental in facilitating a smooth transaction journey. By utilizing various tools and the CRM, I have effectively managed timelines, deadlines, and essential tasks to ensure successful closings. Throughout my experience, I have demonstrated a keen eye for detail, exceptional organizational skills, and the ability to handle multiple transactions simultaneously. My proficiency in leveraging tools and the CRM, along with my commitment to providing exceptional customer service, has allowed me to navigate complex real estate transactions with ease and deliver exceptional results for both clients and agents alike.

In my 5+ years of experience in Social Media Management, I excelled in content creation and achieved a remarkable increase of 200% in yearly followers and engagement. I started in managing academic pages having students as my audience before getting the chance to apply this skill as a VA for 2+ years. By understanding the target audience and utilizing various platforms, such as Facebook, Instagram, TikTok, and Twitter, I curated captivating visuals and engaging captions. I monitored analytics, adapted strategies, and maintained a cohesive online presence while fostering positive community engagement.

I possess a robust skill set and have experience in successfully overseeing and executing various projects. I am well-versed in utilizing project management methodologies and tools to ensure efficient planning, organization, and execution of tasks. I excel in defining project objectives, creating comprehensive project plans, and establishing clear timelines and deliverables. My communication skills enable me to effectively collaborate with team members, stakeholders, and clients, ensuring that everyone is aligned and informed throughout the project lifecycle. In terms of project management platforms and websites, I am familiar with several popular tools that streamline project management tasks. Platforms like Trello, Asana, and Basecamp provide intuitive interfaces for creating and managing project boards, assigning tasks, tracking progress, and facilitating seamless collaboration. These tools offer features such as task assignment, deadline tracking, file sharing, and communication channels, which enhance productivity and coordination among team members.

As a student, I started designing graphics for both online content and printed materials, and I've continued doing so through various academic projects and freelance work. Over time, I've come to appreciate the significance of balance and consistency in capturing people's attention. As a professional, I bring my designs to life by leveraging the power of Canva, Photoshop, and InDesign.

I possess a strong skill set in email management, having successfully optimized my client's email system to minimize spam and enhance efficiency by categorizing emails based on the context provided by the client, I ensure that important messages are prioritized and promptly addressed. Ultimately, I strive to create an organized and streamlined email environment, improving overall productivity and communication effectiveness for me and my client.

I have fundamental skills in bookkeeping, where I excel at keeping up with records and ensuring financial transactions are accurately recorded. My attention to detail allows me to meticulously monitor invoices, making sure they are paid promptly when necessary. Additionally, I am adept at ensuring clients are charged accurately for the services they receive, avoiding any instances of overpayment or underpayment. With my expertise in bookkeeping, I am confident in my ability to maintain organized financial records and ensure the smooth financial operations of any business or organization.

When it comes to ads management, I have accumulated significant experience and possess a strong grasp of the fundamental aspects. My skill in this area is well-honed and reliable. I am adept at developing effective ad campaigns, conducting audience research, and selecting the appropriate platforms and targeting options to maximize reach and engagement. I understand the importance of crafting compelling ad copy and visuals to capture the attention of the target audience and drive conversions. I am also proficient in utilizing various ad management tools and platforms, such as Google Ads and Facebook Ads Manager. I am also well-versed in monitoring campaign performance, analyzing metrics, and making data-driven optimizations to enhance the overall effectiveness of the ads. With my wealth of experience and solid understanding of the basics, I am equipped to deliver successful ad management strategies and achieve desired outcomes.

I have extensive expertise in campaign building, specifically in developing and implementing effective drip campaigns (specifically 8x8, 33 Touch, or 12 Direct Touch) and email blasts all year round. I am skilled at crafting engaging email content, designing visually appealing templates, and utilizing automation tools to deliver targeted messages to the intended audience. With my knowledge of segmentation strategies and data analysis, I ensure that the right message reaches the right people at the right time, maximizing campaign effectiveness and driving desired outcomes.

My skills in SEO (Search Engine Optimization) are solid and encompass the essential principles and techniques required to improve website visibility and attract organic traffic. I have a good grasp of keyword research and analysis, allowing me to identify relevant keywords and optimize website content for search engines. I am familiar with on-page optimization practices, such as optimizing meta tags, headings, and content structure to enhance search engine visibility. In terms of off-page optimization, I understand the importance of link building, social media marketing, and content promotion to boost website authority. I possess analytical skills to measure and track website performance using tools like Google Analytics and Google Search Console, which allows me to gain insights into website traffic and make data-informed decisions. While I may not be an expert in the latest SEO trends or algorithm updates, I keep myself updated on industry changes and adapt my strategies accordingly. Overall, my skills in SEO lie in the foundational aspects and I'm capable of implementing effective optimization techniques to improve search engine rankings and drive organic traffic. I understand the importance of continuous learning and growth to stay ahead in the dynamic field of SEO.

I possess expertise in general admin management and excel at adapting to various apps and software while working remotely. My flexible approach allows me to seamlessly utilize different tools and technologies, ensuring smooth and efficient workflow from the comfort of my home.

My skill set extends beyond generating and capturing leads through real estate landing pages and home search functionalities. I am proficient in effectively nurturing these leads through the sales funnel and implementing drip campaigns to maximize conversions. Once the leads are captured, I employ a strategic approach to guide them through a carefully crafted sales funnel. This involves utilizing CRM systems to segment leads based on their preferences, demographics, and behavior, allowing for personalized and targeted communication.

I am quite skilled in video editing using Adobe Premiere Pro, and other edditing softwares. My expertise shines particularly in editing short videos, such as reels and social media posts. I have a strong grasp of the software's functionalities and can effortlessly perform tasks like cutting, trimming, and adding transitions. I excel at crafting engaging and visually appealing videos within the constraints of shorter formats. My focus lies on creating captivating content for social media platforms, I am also familiar with basic color grading, audio editing, and incorporating simple effects. However, I continue to expand my knowledge and techniques to deliver even more impressive and professional results. With a passion for video editing and a commitment to continuous improvement, I am confident in my ability to produce top-notch short videos.

I have extensive knowledge and experience with Google Cloud and various Google tools for office and administrative work. I am well-versed in utilizing Google Drive for file storage and collaboration, Google Docs for creating and editing documents, Google Sheets for managing and analyzing data, and Google Slides for designing engaging presentations. Furthermore, I am proficient in Google Calendar for scheduling and organizing tasks, Google Forms for collecting information and feedback, and Google Meet for online meetings and communication. My familiarity with Google Cloud and these tools enables me to efficiently handle office and administrative tasks, ensuring seamless workflow and productivity.