80d0124 fc9804b9d0de8

Brand Marketing

EXPECTED SALARY
Php 45,000.00/month
( $827 USD )
EDUCATIONAL ATTAINMENT
BS Businness Management
AVAILABILITY
40 hrs/wk
( $4.78 USD/hr )
EXPERIENCE OVERVIEW
3.5 years in Brand Marketing in the FMCG Industry
BASIC INFORMATION
Age:
24
Gender:
Female
Location:
Malabon City
Tests Taken:
None
Last Active:
August 4th, 2022 (5 days ago)
Member Since:
March 28th, 2022
SKILL SUMMARY

WORK EXPERIENCE

Apr 2021- May 2022 BRAND ASSISTANT II – CAKES, CRACKERS, WAFERS, AND PRETZELS SEGMENT, BAKERY CATEGORY, UNIVERSAL ROBINA CORPORATION
- Works on all brand-building initiatives concerning Bakery segments assigned.
- Looks after the financial health of the segments and their brands.
- Involved in planning and developing new products for Cakes and product relaunches for Crackers by working with various cross-functional teams. Prepared decks and documents related to new product launch presented and routed to top management.
- Planned and implemented the ATL and digital nationwide campaigns Quake
Overload and Cream-O Cake Bar Choco in 2021 and Q1 2022, as well as Club Knots in Q1 2022 in a timely manner.
- Works closely with media and creative partners in the planning, development,
execution, and monitoring of campaigns.
- Rolled out various sampling activities to raise awareness and trial, and
launched bundling activities, both in-store and on e-commerce, to sustain
growth Upgrade to see actual infontum for 2021 NPD Cream-O Cake Bar and Cheesy Knots.
- Closely coordinated with planning to ensure that stocks for SKUs,
including RMs & PMs, are available.
- Prepared monthly flash sales reports to regularly check up on the
sales performance of the segment.
- Exposed to various data sources (Nielsen RTA, Kantar BHT, GUM) as well
as research studies (Idea Screeners, Design Thinking Workshop, TURF, etc.)
for monitoring brand and/or competitor performance, brand health, portfolio
extensions, and other market research needs.

Sep 2018- Apr 2021 BRAND ASSOCIATE- SNACKS CATEGORY, LIWAYWAY MARKETING CORPORATION

You may view my full resume here: Upgrade to see actual info

WORKER SKILLS
TOP SKILLS
  • Appointment Setter
  • Excel
  • Project Coordinator
  • Research
  • Transcription
  • Speaking
  • Translation
  • Writing
  • Facebook Ads
  • Instagram Ads
  • Media Buys
  • Youtube Ads
  • Marketing Project Management

Office & Admin (Virtual Assistant)
SKILL RATING
  • Appointment Setter
  • Excel
  • Project Coordinator
  • Research
  • Transcription

English
SKILL RATING
  • Speaking
  • Translation
  • Tutoring Teaching
  • Writing

Advertising
SKILL RATING
  • Facebook Ads
  • Instagram Ads
  • Media Buys
  • Youtube Ads

Project Management
SKILL RATING
  • Marketing Project Management

Onlinejobs.ph "ID Proof" indicates if "they are who they say they are".

It DOES NOT indicate skill level.

ID Proof scores are 0 - 99 with 99 being the best. It is calculated based on dozens of data points.

It's intended to help employers know who they're talking to is real, and not a fake identity.

Read More »