Amazon PPC - Advertising Specialist

Overview

Looking for full-time work (8 hours/day)

at $11.34/hour ($1,996.37/month)

Bachelors degree

Last Active

November 8th, 2023 (163 days ago)

Member Since

January 17th, 2022

Profile Description

Hello I'm Upgrade to see actual info, I'm
an Engineer who loves Amazon PPC data and numbers. My expertise lies in
optimizing Amazon Advertising accounts, where I dive deep into data to
fine-tune strategies. I conduct thorough PPC audits to identify opportunities
and ensure efficient spending. I commit to securing long-term client
profitability, ensuring their advertising efforts translate into definite
success. Additionally, I prioritize open and transparent communication,
offering regular updates, progress reports, and insights to keep you informed
and engaged throughout your Amazon Advertising journey.
SKILLS AND QUALITIES
Data
Analysis
Microsoft
Excel
Amazon
Seller Central
Amazon
Advertising Campaign Manager
Growth
and Efficiency Specialist
Google
Sheets
AutoCad
2019
Electrical
design (House Wiring)
CSS+HTML
Website Design programming
Excellent
Communication Skills (English, Filipino)
Familiarized
in Visual C++ Programming Language
Skilled
in Photoshop CS6/ Photoshop7
Computer
Repair/ Installation Hardware and Software
Sound
decision-maker
Efficient,
result-oriented, optimistic, team player

Work Experience

<!--[if !supportLists]-->·        
<!--[endif]-->Amazon Advertising Specialist/Amazon
PPC Manager (MAG – My Amazon Guy)
Remote Work
(March 2023 – Present)
Certifications and Courses Taken: Link
 
-Manage advertising accounts
comprehensively, including PPC tasks, Account Analysis, adherence to best
practices, and optimization.
-Set up ads for new accounts with
correct segmentations, keyword research, and budgets.
-Collaborate with Account Managers
to support account growth and maintain regular communication with the Brand
Manager and the TeaUpgrade to see actual infombers for account needs.
 
Managed Upgrade to see actual infoetplace: USA, Canada, Germany
Number of Amazon Accounts managed: 12
Managed Categories/Niches:
<!--[if !supportLists]-->-       <!--[endif]-->Sports and
Outdoors
<!--[if !supportLists]-->-       <!--[endif]-->Kitchen and
Dining
<!--[if !supportLists]-->-       <!--[endif]-->Grills and
Outdoor Cooking
<!--[if !supportLists]-->-       <!--[endif]-->Tools Home &
Improvement
<!--[if !supportLists]-->-       <!--[endif]-->Health and Household
<!--[if !supportLists]-->-       <!--[endif]-->Beauty and
Personal Care
<!--[if !supportLists]-->-       <!--[endif]-->Collectible
Coins, Toys and Games
<!--[if !supportLists]-->-       <!--[endif]-->Automotive
<!--[if !supportLists]-->-       <!--[endif]-->Home and
Kitchen
<!--[if !supportLists]-->-       <!--[endif]-->Patio, Lawn
& Garden
<!--[if !supportLists]-->-       <!--[endif]-->Clothing,
Shoes & Jewelry
<!--[if !supportLists]-->-       <!--[endif]-->Supplements
 
Maximum number of Advertised SKU’s
Managed: 2,061 SKU’s
Date: September 1-30, 2023
Maximum budget utilized: $108,570 –
30-day Ad Spend
30-day Ad Revenue: $432,083
30-day Total Revenue: $1,182,037.75
ACOS: 25%
TACOS: 9.19%
Account Advertising Dashboard Overview: Link
 
Amazon PPC Portfolio Achievement:
Client Goal:
ACOS: 30%
TACOS: 10%
 
Achieved Metrics:
Date: September 1-30,Upgrade to see actual infoday ACOS: 8.47%
30-day Total Revenue: $25,077.14
30-day TACOS: 2.79%
Organic Sale % Ratio: 67.11%
Account Growth: 44.96% in 3
months
Reports and Dashboard Overview: Link
Note: The client is not yet willing
to increase the Advertising Upgrade to see actual infoed PPC Management Tools:
<!--[if !supportLists]-->ü 
<!--[endif]-->Helium 10
<!--[if !supportLists]-->ü 
<!--[endif]-->Data Dive
<!--[if !supportLists]-->ü 
<!--[endif]-->Google Sheet
<!--[if !supportLists]-->ü 
<!--[endif]-->Microsoft Excel
<!--[if !supportLists]-->ü 
<!--[endif]-->Google Docs
<!--[if !supportLists]-->ü 
<!--[endif]-->Google Drive
<!--[if !supportLists]-->ü 
<!--[endif]-->Amazon Bulk File Operation
<!--[if !supportLists]-->ü 
<!--[endif]-->Microsoft Excel Power Query
 
Used Microsoft Excel and Google Sheets
templates for account Analysis:
<!--[if !supportLists]-->-       <!--[endif]-->Search Term
Impressions Share Navigator
<!--[if !supportLists]-->-       <!--[endif]-->Search Query
Performance Data Base Analysis tool
<!--[if !supportLists]-->-       <!--[endif]-->Search Catalog
Performance Data Base Analysis tool
<!--[if !supportLists]-->-       <!--[endif]-->Deduplicator
Tool
<!--[if !supportLists]-->-       <!--[endif]-->Bulk Negation
Tool
<!--[if !supportLists]-->-       <!--[endif]-->Etc.
 
Amazon PPC rules that I strictly
follow:
<!--[if !supportLists]-->ü 
<!--[endif]-->1 campaign 1 ad group
<!--[if !supportLists]-->ü 
<!--[endif]-->Never mix match types in 1 ad group and campaign
<!--[if !supportLists]-->ü 
<!--[endif]-->Regular campaigns should have 10 Targets maximum
<!--[if !supportLists]-->ü 
<!--[endif]-->Consider 7-day and 14-day Attribution Window
<!--[if !supportLists]-->ü 
<!--[endif]-->Campaign structure and proper ad segmentation are critical
to successful PPC management; don’t mess it up
<!--[if !supportLists]-->ü 
<!--[endif]-->Always check SQP Upgrade to see actual infoee Upgrade to see actual infoet and brand
performance data from Amazon itself
<!--[if !supportLists]-->ü 
<!--[endif]-->Never forget to optimize SEO and a Good Main image. Your
CTR, Conversion, and Organic/Sponsored ranking rely on this. PPC will not
succeed on its own.