Writer, Editor, and Social Media Manager

Overview

Looking for gig work

at $10.00/hour

Bachelors degree

Last Active

June 8th, 2024 (8 days ago)

Member Since

December 2nd, 2021

Profile Description

Certified Digital Marketing Professional | Former Publishing Maven

I'm Khat, a seasoned professional who seamlessly transitioned from a thriving career in publishing to conquering the digital marketing landscape. With over a decade of experience, I have honed my skills in crafting compelling digital content that not only captivates but drives results.

???? #PIZZAWRAPpedJustForYou Campaign (2023)

In 2023, I spearheaded the groundbreaking #PIZZAWRAPpedJustForYou campaign, garnering a staggering 150 million views on Upgrade to see actual info and creating waves across Facebook Food Groups, the campaign translated into a business triumph. We achieved double-digit sales growth, surpassing targets and establishing a new standard for online engagement.

???? #GreenwichDeliciousDare Campaign (2022)

I proudly led JFC's largest TikTok campaign, #GreenwichDeliciousDare, in 2022. With over 185 million views in less than 3 months and a remarkable 69% engagement rate, the campaign exceeded global app engagement rates by 4X. This initiative not only amplified brand visibility but also contributed to a 50% increase in in-house website sessions.

????????? Digital Publishing Expertise (Upgrade to see actual info)

Over my illustrious career, I managed 15 digital assets, overseeing social media and websites. Notable contributions include serving as the Social Media Editor and Writer for FHM Philippines (Upgrade to see actual info) and Female Network (Upgrade to see actual info), where I played a pivotal role in propelling these brands to digital prominence.

????? Digital Transformation at Flawless Face & Body Clinic (2019)

In 2019, I pioneered the digital transformation of Flawless Face & Body Clinic, successfully relaunching their e-commerce website. During the peak of the pandemic, FOS achieved over a million in monthly sales, becoming a beacon of success in a challenging time for the skincare and beauty industry.

????? Versatile Content Creator and Collaborator

Beyond my roles, I contributed to various websites such as Upgrade to see actual info, Cosmopolitan Philippines, Female Network, topBikes, Upgrade to see actual info, and more. Additionally, I provided content support for renowned brands like Ortigas Malls, Skechers, Pony, Keds, and contributed to the success of celebrities and influencers through ghostwriting press releases, captions, scripts, and spiels.

???? Skill Set

My skill set spans content and copywriting, social media marketing, PR marketing, influencer marketing, e-commerce management, community management, and digital marketing analytics.

Let's connect and explore how I can bring my passion and expertise to elevate your digital content strategy!