Served 100+ Global Clients, Launched 2,000+ campaigns, Managed $5 M+ budgets/ month. 15+ years Marketing/ Tech Experience backed by an MBA. Cut ad waste by 30-50%, enhance conversions, and get a remarkable 5-12X ROI.
Get measurable results in just 12 weeks!
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Welcome to my profile!
Hi My name is
Are you looking for ways to scale your business?
Does the thought of breaking seven figures might sound like a pipe dream on par with winning the lottery?
Have you tested lots of marketing strategies but struggle to grow?
No worries. I will help you build a foundation, scalable system and prepare you for future challenges.
Here's how I can help you: I take the time to truly understand your business, aligning with your vision. I establish campaigns to maximize your investment, and I provide regular updates on progress through clear communication. I am dedicated to honesty and reliability in all interactions, treating your business as if it were my own, adding a personal touch — More streamlined. More focused. Customized reports can be provided on a weekly, monthly, or quarterly basis, depending on the client's request.
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A few of my accomplishments include:
* MBA degree from the Ateneo De Manila University
(Top 1 in the Philippines with 3 Palmes of Excellence - Excellent Business School with Reinforcing International Influence, Eduniversal 2022, Rank
* Helped over 2,000 campaigns in PPC, Paid Social, Programmatic Ads, SEO, and
* More than 12+ years in Freelancing and more than 15+ years professional experience.
* Certified in Google Ads (Display, Search, Shopping, Measurement and Video) and Google Analytics.
* Certified in Bing (Microsoft Ads).
*Certified HubSpot Expert
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VALUE OFFERED:
- Google Ads, Meta Ads and Microsoft Ads Campaign / Account Management/ Forecast / Audit / Optimization
- Google Shopping and PMax + Google Merchant Center (Including full setup and feed management)
- Google Ads — App, Demand Gen, Display, Local Services Ads (GMB), PMax, Search, Shopping, Video
- Google Analytics & GA4
- Google Looker Studio / Dashboard & Reporting
- Google Tag Manager / Search Console Expert
- Google AdSense Audit / Optimization
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- Google Ads API V15
- Campaign Structure, Keywords Building + KPIs evaluation and digging
- eCommerce Integration, Conversion Tracking & Setup: BigCommerce, Magento, OpenCart, Shopify, Wix, WooCommerce (Wordpress)
- Google and Meta Offline Conversion Tracking & Setup
- Ad Creatives (Preferably your existing brand creatives but I can offer expert advice)
- Retargeting/Remarketing campaigns (Criteo & Adroll)
- Catalog Sales Campaigns and Setup (Meta Ads)
- Heatmaps + Landing Page Audit
- Audience Targeting and Optimization (Core, Custom, Lookalike, Full-funnel, Special Ad Audience)
- SEO/ Keyword Audit / Optimization / Competitor Analysis
- Conversion Rate Optimization (CRO) — Conversion Audit, Hypothesis (Funnel test and Page test), Conversion roadmaps and implementing data-driven changes. CRO Tools like Optimizely, VWO and Unbounce.
- A/B Testing, Multivariate tests and Rapid-fire testing
- Microsoft (Bing) Search Ad Campaigns
- Microsoft Shopping campaigns for eCommerce
- Microsoft Advertising Audience Campaigns
- Weekly and Monthly Reporting (Quarterly and Yearly for long-term clients)
- 7/7 Monitoring and Available on urgent meeting on EST zone
- Familiar in programming languages and I can work with your developer.
- Business Plans and Marketing Plans: Opportunity discovery, Market Research & Analysis, Brand Strategy, Competitive Landscape, Market Positioning and Go-to-Market Models. **I acquire secondary research from several databases, including Statistica, EBSCOHost, Euromonitor, S&P Capital IQ, EMIS, and MarketLine Advantage.
- Fractional CMO/ CMO As A Service
These are the client niches I've managed in the past:
Accountants, Alternative Investments, Attorneys/Lawyers, Auto Repair Shops, Automotive, B2B, Car dealership, Consumer Electronics, Consumer Goods, Construction, eCommerce, Education, Energy, Fashion, Finance & Insurance, Financial Services, Fintech, Food and beverage, Health Care & Medical, Home Improvement & Furnitures, Law Firm, Non-Profits, Pets, Real Estate, Renewable Energy, Restaurants, Retail, SaaS, Special Events, Startups, Technology and Travel & Leisure.
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Why Partner with Me?
1. Expertise that matters — Served 100+ Global Clients, Launched 2,000+ Campaigns, Managed $5M+ budgets /month. 15+ Years Marketing/Tech Experience, Top 3% on Upwork backed by an MBA and Google/ Microsoft Ads Certifications (Display, Search, Shopping, Measurement and Video) and Google Analytics.
2. Outcome-Driven— Achieving concrete outcomes is the name of the game! I previously worked in a VC Fund overseeing 10 businesses, delving into metrics and enhancing conversions. Employing a set of KPIs, I successfully scaled campaigns from $120K to $150K weekly, simultaneously decreasing the CAC by 60 to 80%.
3. Tried-and-Tested Methodology — On average, about 61% of ad spend gets wasted. Let’s change that. I have a well-defined 5-Stage Development Process that I have perfected over time, resulting in a 30-50?crease in ad waste. My engineered approach for ad campaigns and rigorous performance optimization processes can yield superior ROI for your business.
4. Openness and Trust — I pride myself in my ability to build a long-lasting partnerships with my clients. I am not just another Freelancer, I am your trusted advisor and strategic partner.
5. Innovation and Adaptability— I am committed to continuous investment in research and development to stay abreast of industry trends and algorithm changes, ensuring my position at the forefront of marketing innovations. Additionally, I update my Google certifications annually to stay current and proficient in the latest advancements.
If the above aligns with your requirements, why don't we talk?
Looking forward,
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 5 - 10 years
“There are just so many skills that the Filipino market has that they bring to the table. It's been amazing.”
Samori Coles
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