Current Employment Status:
Hired Full Time on Mar 13, 2023
Hello! I am a media buyer and certified Google Ads professional & Programmatic Advertiser with over 3 years of experience with E-commerce, B2C, B2B businesses on local, national, and international levels.
I help my clients to increase ROI through Google Ads optimization and Google Ads management:
????Google Ads (AdWords) audit: check bidding strategies, targeting options, ads quality, account structure (campaign/ad group/ad) to find errors and determine points of growth;
????Google Ads optimization and hygiene: set up more accurate targeting, optimize budget allocation, make higher-quality and catchy ad creatives to attract more relevant traffic; improve CTR, conv.rate, CPA;
????Management: daily Google Ads management, tracking and adjusting performance, increasing efficiency, instantly responding to market changes, regular reporting for you;
????Technical setup: implement Google Analytics or GTM, collect audiences for remarketing, create a dynamically updating feed for the Merchant Center.
Online advertising tools:
Google Ads (AdWords)
Google Analytics
Google Tag Manager
Google Merchant Center
Also Serpstat, SEMRush, Panda ppc micro-management tool, SpyFu, etc.
Personal and professional skills:
Commercial awareness
Efficient management of multiple responsibilities
Forward planning and strategic thinking
Analytical skills
Interpersonal skills
Invite me on Google search ads, display ads or Google Shopping Advertising projects — and you will get dedicated and qualified work with data-based approaches and orienting on ROI / ROAS / CPL.
“It definitely helped transform my business and take a significant load off for me.”
Samori Coles
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