Social Media Manager

Social Media Manager: Expert in Organic Content Creation and Paid Ad Management

Description:

Are you passionate about crafting engaging narratives, driving brand visibility, and maximising audience engagement through social media? We are seeking a talented Social Media Manager specialising in both organic content creation and strategic paid ad management for our clients. As a key member of our team, you will play a crucial role in amplifying our brand presence across various digital platforms.

Responsibilities:

Organic Content Creation: Develop compelling, creative, and original content tailored to our brand identity and target audience. This includes writing captivating captions and working with our creative team to drive organic reach and engagement.

Paid Social Media Ads Management: Strategize, execute, and optimise paid advertising campaigns across social media platforms such as Facebook, Instagram and, LinkedIn. Utilise targeting options, A/B testing, and analytical insights to drive conversions, increase ROI, and achieve campaign objectives.

Content Calendar Planning and Scheduling: Create and maintain a comprehensive content calendar to ensure consistent and timely delivery of content across all platforms. Coordinate with cross-functional teams to align social media initiatives with overarching marketing campaigns and business objectives.

Performance Tracking and Reporting: Monitor key performance metrics, analyze data insights, and generate regular reports to assess the effectiveness of social media efforts. Identify trends, opportunities, and areas for improvement to refine strategies and drive continuous growth.

Requirements:

Proven Experience: Demonstrated success in managing social media accounts, creating engaging content, and executing paid advertising campaigns. Previous experience in a similar role or relevant industry is highly preferred.

Strategic Thinking: Strong analytical skills and the ability to translate data into actionable insights. Proficiency in utilising social media analytics tools and advertising platforms to optimize campaign performance and ROI.

Creative Flair: Exceptional writing skills (Australian English) and a keen eye for visual aesthetics. Ability to craft compelling narratives, develop visually appealing content, and maintain brand consistency across all communications.

Communication Skills: Excellent verbal and written communication skills in English. Ability to convey complex ideas clearly and concisely, engage with diverse audiences, and represent the brand with professionalism and authenticity.

Adaptability and Time Management: Flexibility to adapt to changing priorities and deadlines in a fast-paced environment. Strong organizational skills and the ability to multitask effectively while maintaining attention to detail.

If you're a dynamic and results-driven individual with a passion for social media marketing and a knack for creating captivating content, we'd love to hear from you! Join our team and help us take our social media presence to the next level.