Senior UX/UI Designer with Expertise in Marketing

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TYPE OF WORK

Any

SALARY

$800 AUD per month

HOURS PER WEEK

40

DATE POSTED

Apr 18, 2024

JOB OVERVIEW

We are seeking a highly skilled and creative Senior UX/UI Designer who possesses a strong background in web design and social media marketing. This role requires a unique blend of technical design skills and strategic marketing abilities, aimed at enhancing user experiences and driving brand engagement across all digital platforms.

Key Responsibilities:

Design and enhance user interfaces for web and mobile applications with a focus on maximizing usability and user experience.
Collaborate with product management and engineering teams to define and implement innovative solutions for product direction, visuals, and experience.
Conduct user research and evaluate user feedback to enhance existing interfaces and develop new features.
Create wireframes, storyboards, user flows, process flows, and site maps to effectively communicate interaction and design ideas.
Develop and execute digital marketing strategies, including SEO/SEM, email, social media, and display advertising campaigns.
Design and maintain social media presence and promotional materials that align with brand strategy.
Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

Requirements:

Proven UX/UI design experience with a strong portfolio showcasing solutions for web and mobile platforms.
Up-to-date with the latest UX trends, techniques, and technologies.
Experience in creating wireframes, storyboards, user flows, and site maps.
Proficiency in Photoshop, Illustrator, Visual design, and wire-framing tools.
Excellent visual design skills with sensitivity to user-system interaction.
Strong understanding of digital marketing principles, including SEO, SEM, and social media marketing.
Ability to solve problems creatively and effectively.
Excellent communication skills to collaborate with various stakeholders.

Education & Experience:

Bachelor’s or Master’s degree in design, interaction design, visual communication, or related field.
Minimum of 5 years of experience in UX/UI design and digital marketing.

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