Senior Performance Marketing Executive

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TYPE OF WORK

Full Time

SALARY

40000

HOURS PER WEEK

40

DATE POSTED

Apr 16, 2024

JOB OVERVIEW


About Us
Flywheel Southeast Asia (formerly known as Intrepid Group Asia (Upgrade to see actual infoUpgrade to see actual info), is a leading regional Digital and Ecommerce Services Provider in South East Asia (SEA).
We offer end-to-end omnichannel e-commerce management, a wide range of Digital Marketing Services and advanced Insights & Analytics, all powered by state of the art inhouse Technology to our client base of leading international brands across >10 marketplaces and multiple social platforms in all 6 SEA countries.
Brands love our regional presence, our excellent pro-active ecommerce service which is enabled by our strong team, and our advanced marketing and tech capabilities. We also partner globally with companies strong in other regions, such as in the Americas and Europe.
We deliver differentiated value to both the world's largest consumer product companies and fast-growing brands thanks to our expertise, scalability, global reach, and highly sophisticated AI and data-powered solutions. These solutions might range from simple self-service software to outsourced administration of digital commerce marketplace operations, and all in between.
With multiple locations and hubs in Singapore, Thailand, Indonesia, Vietnam, Philippines and Indonesia, Flywheel Southeast Asia’s dedicated team of >500 digital commerce and media experts are committed to providing our clients with access to vast untapped markets and solutions for major digital marketplaces in the region.
The Role
We are looking for a Senior Performance Marketing Executive to be based in the Philippines, who can drive forward our marketing services as a critical part of Flywheel’s overall business. This person will own the relationships with a variety of our leading Brand partners, manage best-in-class digital marketing and execute campaigns that are aligned with our clients’ objectives and help them seize the full potential of e-commerce-driven digital marketing. The role will cover brands across Singapore and Malaysia markets as part of the Marketing hub based in PH.
Marketing Services includes paid performance marketing, ecommerce platform ads and social commerce for our clients.
Your responsibilities will include:
Setting up, managing, and optimizing campaigns to drive key KPI metrics across ecomm marketplaces, SEM (Google Shopping), and social media (Collaborative/CPAS).
Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
Manage revenue delivery and budget spend, including daily optimization and providing real-time targeting recommendations
Create A/B testing frameworks and implementation to ensure consistent growth
Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights
Who we look for - the ideal profile:
Bachelor’s degree in Marketing, Media, Business or any related fields
2+ years (digital) marketing / ecommerce marketing experience, either working with ecommerce platforms, or a marketing role in a media agency / ecommerce enabler / distributor
Extensive knowledge of Google Ads OR ecommerce Marketplace Search Ads essential (i.e. Lazada, Shopee)
Experience in Facebook and Tik Tok Ads a plus
Experienced in media planning, setting and managing budgets, optimizing ad performance, and negotiating with 3rd parties
Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager))
Strong understanding of major advertising success metrics
Familiar with measurement platforms like Google Analytics and Google Marketing Platform
Strong analytical skills with excellent sense of data and numbers
Able to quickly adapt and thrive in a fast-paced start-up and ecommerce environment
Fluent in English
Digital Marketing Certification on Meta (Facebook) and Google Ads and ecommerce, e.g. Shopee and Lazada, Marketing Solutions background are a plus
What we offer:
Excellent and competitive compensation package
Professional and open international working environment – culturally integrating the best of all cultures to take the best of each and ensure we build an energetic, commercial, and fun working atmosphere.
You are one of the pioneers of a new and cutting edge Intrepid product underpinned by strong tech. You have a key position in the Flywheel Insights team working on a unique product solving complex data challenges.
Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, technical skills, soft skills and leadership training) made available on our proprietary learning platform Flywheel University
You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading brand and ecosystem partners across all categories to shape their presence across all ecommerce platforms in the years to come, and will have a broad view on the latest developments in the South East Asian e-commerce ecosystem
Note: we will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties

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