Senior Facebook Media Buyer

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TYPE OF WORK

Full Time

SALARY

1000 - 2500 USD

HOURS PER WEEK

40

DATE POSTED

May 01, 2024

JOB OVERVIEW

WHO WE ARE
DOE Media is a premier, data-driven firm specializing in global digital advertising and retention marketing. Our expertise lies in crafting sophisticated solutions that drive substantial growth for partners, ranging from dynamic startups to Fortune 500 brands. With a versatile portfolio, we engage with both B2B and B2C partners, including eCommerce, franchises, luxury, technology, apps, sports, events, financial services, and retailers. DOE Media has generated over $750+ million in trackable, profitable online revenues.

Founded by seasoned entrepreneurs with a history of successfully building, scaling, and exiting direct-to-consumer (D2C) businesses, DOE Media is committed to delivering EBITDA-driven growth for our valued partners.
Embracing a culture built on the pillars of Data Over Ego, Partners as the Hero, Cutting Edge Knowledge - We are the Experts, Professionalism, and Work Ethic defines who we are. If your values resonate with ours, we're eager to meet you!

WHERE WE ARE GOING
Having propelled ourselves forward with an impressive $250+ million in digital ad spend and a remarkable $750+ million in generated revenue over the past three years, our journey has been nothing short of extraordinary. Yet, we're not hitting the brakes; rather, we're gearing up for an ambitious future! Our sights are set on expanding our in-house team and client base sevenfold within the next five years.
As we continue to evolve, this is your golden opportunity to be an integral part of our forward-thinking journey. Join us and be a catalyst for the exciting chapters that lie ahead!

WHAT WE’RE LOOKING FOR
We are looking to hire a Senior Facebook Media Buyer to join our Digital Strategy team. The ultimate objective is to grow and scale the client’s paid media accounts by driving lower costs per customer acquisition, while increasing paid media spend through Facebook. We need you to demonstrate proficiency in Advertising and Marketing principles to identify the most cost-effective solutions. Our clients will look to you for guidance, ideation, and to bring their goals to reality.

WHAT YOU’LL DO
Develop and implement comprehensive paid strategies to increase brand visibility and recognition, and drive new user acquisition and leads via paid Facebook and Instagram campaigns
Dive deep into client brands to best understand needs, value proposition, products, and aesthetic
Conduct in-depth market research and analysis to identify strategic advertising opportunities, target audience behavior, analyze products, markets, services and current competitor strategies, providing crucial insights to inforUpgrade to see actual infodia buying decisions and optimize campaign performance
Utilize Facebook Ads Manager, Google Analytics, and Supermetrics to develop insights and action items intended to increase client revenue MoM
Monitor purchased media to ensure advertisements appear as planned across Facebook and Instagram
Compile regular reports such as deck reports, audits, quarterly reviews and dashboards to quantify results and communicate insights
Prepare advertising timelines for client onboarding, launch, and ongoing account maintenance
Create advertisement copy for Facebook and Instagram campaigns with the objective of generating action and engagement from targeted audience
Keep up-to-date with target audience preferences to proactively suggest new campaigns
Surface new digital technologies developments, trends, techniques, and tools to leadership
Communicate updates, progress, and challenges with internal stakeholders

WHAT YOU’LL BRING TO THE TABLE
4-7+ years’ experience with Facebook advertising with a spend min of $200K-$250K/mo aggregately
3-5+ years’ experience working directly with clients
3-5+ Years' agency experience
Ability to interpret data to proactively identify and solve problems
Expertise in Google Analytics in an eCommerce setting
Fluent and proficient in English - both written and verbal communication
Communication skills - the kind where your message gets through to any audience
Creative problem-solving capabilities: think outside the box, inside the box, and all around the box
Ability to prioritize the priorities at the Upgrade to see actual infont; know what you need to do and when you need to do it
Collaborate effectively in a team environment
Integrity, optimism, and respect regardless of the situation - non-negotiable

WHAT YOU’LL FIND HERE
Learning from the best. Collectively, we have years of expertise in ecommerce, digital advertising, and brand optimization
A challenge. We’re here to push you. Our goal is to give you experience and connections you won’t forget
Access to our leadership, industry experts, and peers that care about you and your development

Job Type: Full-time
Work Hours:
US Central Time
Schedule:
Monday to Friday
Work Location: Remote

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