Intentionally Creative

Senior Copywriter and Content Manager

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TYPE OF WORK

Full Time

SALARY

45,000-65,000 PHP

HOURS PER WEEK

40

DATE POSTED

Apr 12, 2024

JOB OVERVIEW

Important: Please thoroughly read this job proposal before applying. Applications not meeting the specified criteria will not be considered.

Application Process: Apply exclusively through the link provided at the end of this document. Submissions through other channels will be disregarded.

Immediate Start | Full-Time Position

As a Senior Copywriter and Content Manager at our company, you will play a pivotal role in shaping the voice of our clients' brands across all platforms. Your responsibilities will span from traditional copywriting to uploading content and conducting keyword research. This role demands a creative individual who can not only write compelling copy but also strategically manage content to enhance our online presence and engagement.

Key Responsibilities:
Copywriting (50%)
- Develop and execute creative copy for various digital marketing campaigns.
- Collaborate with marketing and design teams to create cohesive and compelling messaging for new product launches, brand initiatives, and promotional campaigns.
- Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience across all channels.
Content Management and Uploading (40%)
- Upload and manage content on customer websites using a drag-and-drop block format editor.
- Work with the technical team to understand and utilize the content management system efficiently.
- Train on new tools and processes to ensure smooth content operations.
Keyword Research and SEO Strategy (10%)
- Conduct keyword research using tools like SEMrush or Ahrefs to identify high-opportunity keyword clusters.
- Integrate SEO best practices into content creation, focusing on maximizing user engagement and search rankings.
- Utilize ChatGPT for higher-level planning and strategy formulation.

Requirements:
- Bachelor’s degree in English, Journalism, Marketing, Communications, or related field.
- Minimum of 5 years of copywriting experience, with at least 2 years in a senior or leadership role.
- Demonstrable experience with SEO tools such as SEMrush or Ahrefs and a strong understanding of keyword research and SEO content creation.
- Exceptional writing and editing skills, with a proven ability to create compelling and innovative content across various platforms.
- Proficiency in using content management systems, particularly those with drag-and-drop functionality.
- Excellent interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams.
- Creative thinker with strong problem-solving skills and attention to detail.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- A portfolio showcasing a wide range of written work, including successful marketing campaigns, digital content, and other creative projects.
- You NEED to mention the name Alden at the end of the application for this to be read.

Additional Notes:
All writing will be performed manually to maintain the human element in our content creation. However, tools like ChatGPT will be employed for strategic planning and to assist in developing content frameworks.
Training will be provided for specific tools and systems used in content uploading and management.


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