On-Page SEO / Main Page Content Specialist

We are looking for an On-Page SEO expert to plan, manage and execute edits and enhancements to our websites.

You will be responsible for managing all on-page SEO activities such as content strategy, internal links and keyword strategy to increase rankings on all major search networks.

? Optimizing copy and landing pages for search engine optimization
? Performing ongoing keyword research including discovery and expansion of keyword opportunities
? Researching and implementing content recommendations for organic SEO success

Must Have Ability:
- At least 2 years with proven On-Page SEO ability.
- Keyword research, & ability to identify and target specific keywords that potential customers use to search for products or services. (SEMRUSH, AHREFS or other)
- Competitor and URL structure research, (Screaming Frog or other)
- Ability to plan website URL structure including keyword-centric permalinks
- SEO Title & Meta description optimisations
- Main page & landing page content creation with correct keyword densities (TF-IDF). (SurferSEO, ChatGPT & WebPilot, Grammarly).
- Basic WordPress capability to make, edit pages using common page builders. We use Beaver Builder & WP Astra)
- Ability to plan blog & article creation, with direction of headings and subheadings - to be created by our writers
- Create & deploy effective internal link plan

Requirements:
- Proven on-page SEO experience
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO
- Skill in strategically placing keywords in titles, headers, meta descriptions, and throughout webpage content without over-optimization.
- Understanding of how to create content that is optimized for both search engines and user experience.
- Proficiency with tools like Google Analytics, Google Search Console, and various SEO dashboards to track website performance and user engagement.

What skills make a great On-Page SEO Specialist
- Ability to progress the full on-page project and understand what is required on this website, given the direction of keywords.
- Ability to collect the top ranking websites from English speaking countries such as England, USA, Canada, understand their page structure, keywords and deploy the same plan on our websites.
- Ability to clearly communicate SEO strategies, and recommendations to teaUpgrade to see actual infombers, including those not familiar with SEO. (Writers & developers).

Tools & Software We Use
1. WP Astra Theme
2. Beaver Builder page builder
3. SEO Press WP Plugin
4. SurferSEO for TFIDF & On-Page guidance
5. AHREFS, SEMRUSH for keyword, competitor and content research & audits
6. Screaming Frog
7. ChatGPT, WebPilot & Grammarly
8. Notion Job management CRM
9. WhatsApp Communication
10. Toggle for time tracking

You can send your CV to Upgrade to see actual info and look for Jenny.