Advertising (PPC) Strategist

Take on challenging accounts and create new strategies to turn them around.

As an Advertising Strategist at MAG, you'll be the architect of impactful PPC campaigns, driving sales growth, revenue increases, enhanced conversions, and strategy follow-through. Your primary focus will be on crafting tailored strategies for various ad formats, including sponsored products, sponsored brands, and sponsored display ads. You'll delve into the nuances of each ad type, leveraging their unique characteristics to maximize results.

About My Amazon Guy:
My Amazon Guy is a growing digital marketing agency with more than 500 employees and clients! We are engaging, rewarding, and innovative. Our company’s goal is to grow sales while giving our clients the peace of mind that everything on Amazon is taken care of.

Key Responsibilities:
1. Account Auditing and Deep Changes:
2. Rapid Campaign Creation and Optimization:
3. Keyword Research and Expansion:
4. Ad Copy Iteration and Testing:
5. Bid Management and Budget Allocation:
6. Continuous Monitoring and Optimization:
7. Collaboration and Communication:
8. Crisis Management and Problem-Solving:
9. Stay Updated on Industry Trends and Best Practices:
10. Send End of Day Reports and/or join Client Calls to address PPC issues

Qualifications:
- 2+ years experience in an Advertising Specialist role at an Amazon agency.
- 2-4 years of experience in the management of Amazon PPC.
- Proven Experience in developing and implementing successful PPC advertising strategies, preferably in an e-commerce or digital marketing environment.
- Strong analytical skills with the ability to interpret data and draw actionable insights to optimize campaign performance.
- Proficiency with PPC advertising platforms such as Google Ads, Amazon Advertising, or similar platforms, as well as familiarity with analytics tools for campaign tracking and measurement.
- Ability to think strategically and creatively to develop innovative advertising strategies that align with business objectives.
- Ability to adapt quickly to changing market dynamics, algorithm updates, and emerging trends in digital advertising.
- Excellent communication skills with the ability to effectively convey complex ideas and strategies to stakeholders at all levels.
- Collaborative attitude with the ability to work effectively in a team environment and collaborate with cross-functional teams.

What can you expect as a MAG Employee?
- 40 hours a week, 8 hours a day
- Competitive salary base
- Permanent WFH setup
- Unlimited FREE access to MAG School courses and SOP Library!
- Work schedule is in EST (Monday-Friday only)
- Opportunities for professional development and career advancement

If this sounds like the perfect job for you, then what are you waiting for? Apply now!

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