Media Buyer - Online Advertising Specialist

Company: Upgrade to see actual info

About Us:
Upgrade to see actual info is an innovative e-commerce platform dedicated to bringing the convenience of automatic ramen cookers to households across Canada. We are passionate about making meal preparation quick, easy, and enjoyable for our customers. As we continue to grow, we are looking for a skilled Media Buyer to join our team and help us elevate our online advertising efforts.

Job Description:
We are seeking an experienced Media Buyer who excels in online advertising, specifically with Google PPC campaigns and Instagram ads. The ideal candidate will have a proven track record of creating and managing successful ad campaigns that drive traffic, increase conversions, and boost sales. You will play a crucial role in promoting our website, Upgrade to see actual info, and targeting the Canadian market.

Responsibilities:

Develop, implement, and manage Google PPC campaigns and Instagram ads to drive traffic to Upgrade to see actual info.
Conduct market research and competitor analysis to identify trends and opportunities for optimization.
Monitor and analyze campaign performance, making data-driven decisions to improve ROI and achieve KPIs.
Collaborate with the marketing team to create compelling ad creatives and messaging.
Stay up-to-date with the latest industry trends and best practices in online advertising.
Provide regular reports and insights on campaign performance to stakeholders.
Requirements:

Proven experience as a Media Buyer or similar role in online advertising.
Strong expertise in Google PPC campaign management and Instagram ads.
Experience with e-commerce advertising and knowledge of the Canadian market.
Analytical mindset with the ability to interpret data and make informed decisions.
Excellent communication and collaboration skills.
Ability to work independently and manage multiple projects simultaneously.
Preferred Qualifications:

Experience in promoting kitchen appliances or related products.
Knowledge of other online advertising platforms (e.g., Facebook Ads, YouTube Ads).
Familiarity with SEO and content marketing strategies.
What We Offer:

Competitive salary and performance-based bonuses.
Flexible working hours and remote work opportunities.
Opportunity to be part of a growing and innovative company.
Collaborative and supportive work environment.
How to Apply:
If you are passionate about online advertising and have the skills to drive our e-commerce success, we would love to hear from you! Please send your resume and a cover letter detailing your relevant experience and why you are a perfect fit for this role to [email address].