Marketing Specialist

Duties & Responsibilities

• Design and implement a strategic business plan that expands Company’s customer base and extends the Company’ reach.
• Knowledgeable in creating marketing plan across Company’s business units.
• Ensure that all implementations adhere to the Company’s brand guidelines and identity.
• Give proactive recommendations on strategies and activities that can help strengthen brand positioning.
• Balances brand executions with the attainment of business objectives.
• Coordinates with external and internal parties to ensure proper and timely implementation of programs.
• Negotiates with suppliers to secure the best costs and quality.
• Ensure that marketing expenses are within the budget.
• Creates and submits a post evaluation report to assess the effectiveness and efficiency of each project.
• Undertakes daily administrative tasks to ensure the functionality and coordination of the Department’s activities.
• Create monitoring system and reports to aid in the evaluation of programs and activities.
• Maintains a record of inventory of marketing collaterals and asset.
• Knowledgeable in making designs for brochure, flyers, booklets, web pages, print advertising etc.
• Assist in the development and execution of social media marketing campaigns across various platforms (facebook, Instagram etc).
• Familiar with facebook and google ads.
• Travel across network to observe craft and implement local and network wide campaigns.