Lead & Account Researcher

Online researcher to monitor ~100 named accounts and relevant personas (leads) online (LinkedIn, Navigator, Company Website), deliver weekly spreadsheet to alert employer of who to reach out to and why. Research is rolling/ongoing, so it may not be possible to research 100 accounts + personas each week, but it's expected you will monitor all every 30 days.

Why Support is Needed?
Employer needs extra eyes and discipline to be on the look-out for reasons to reach out to ~100 accounts and leads, but doesn't have enough hours in the day to do it. That's why you are so important.

Goal/Objective: help employer secure meetings with leads (with timely research)

Required Skills:
*Love to research/Inquisitive/Curious
*Organization (keep track of multiple touch points, themes) with spreadsheets, docs
*Discipline to deliver weekly updated report with useful/relevant information
*Empathy - Ability to understand relevant pain points
*Ability to meet weekly with employer ~30-60 minutes via zoom for onboarding/Q&A/Updates, etc.
*Must include apple in application header
*Write 1-2 short weekly LinkedIn posts for client

Not Required:
*You will not be emailing leads directly
*You will not be calling leads directly
*You will not be reaching out to leads directly at all

Nice To Have:
*If you have your own LinkedIn Navigator Account

Example Triggers to Monitor:
*If an account has new investment from Private Equity
*If an account merges or acquires another company
*If a lead has just joined/left the company or been promoted
*If there is a relevant job opening
*If a lead is attending a relevant event
*If a lead has relevant keywords in their LinkedIn profile
*If a lead is connected to someone in employer's network