Google/Facebook Ads Manager

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TYPE OF WORK

Full Time

SALARY

$1,040.00 - $1,733.33

HOURS PER WEEK

40

DATE POSTED

May 14, 2024

JOB OVERVIEW

Job Title: Google/Facebook Ads Manager
Work Location: Remote
Hourly Rate: $6 - $10

We are seeking a skilled and results-driven individual to join our team as a Facebook and Google Ads Manager. In this role, you will be responsible for developing and executing effective digital advertising strategies on Facebook and Google platforms to drive brand awareness, traffic, and conversions for our 100+ active client base. The ideal candidate is a strategic thinker with a deep understanding of paid advertising, analytics, and a proven track record of successfully managing campaigns for multiple clients.

Responsibilities:
- Campaign Strategy and Execution: Develop, implement, and optimize comprehensive Facebook and Google Ads campaigns that align with business goals. This includes ad creative development, targeting strategies, and budget management.
- Performance Monitoring and Analysis: Regularly analyze campaign performance using relevant metrics and analytics tools. Identify areas for improvement and implement adjustments to enhance campaign effectiveness.
- Budget Management: Effectively manage advertising budgets to achieve maximum ROI. Monitor spending, allocate resources efficiently, and make data-driven decisions to optimize campaign performance.
- Audience Targeting: Utilize advanced targeting techniques to reach the most relevant audience segments. Stay informed about platform updates and industry trends to optimize targeting strategies.
- Ad Creative Development: Collaborate with the creative team to develop compelling ad copy and visuals that resonate with the target audience. Conduct A/B testing to refine and improve creative elements.
- Conversion Tracking and Optimization: Implement and maintain proper tracking mechanisms to monitor and optimize conversion rates. Implement conversion tracking pixels and tags for accurate performance measurement.
- Competitor Analysis: Stay informed about industry trends and competitor strategies. Conduct regular competitor analysis to identify opportunities and areas for differentiation.

Qualifications:
- Proven experience in managing Facebook and Google Ads campaigns, with a strong track record of successful lead generation.
- In-depth understanding of Facebook Ads Manager and Google Ads platforms.
- Proficient in using analytics tools to measure and analyze campaign performance.
- Strong knowledge of digital marketing trends and best practices.
- Excellent communication and collaboration skills.
- Detail-oriented with strong organizational and project management skills.
- Google Ads and Facebook Blueprint certifications are a plus.

To apply, please submit the following:
1.) resume
2.) portfolio
3.) a video or video link of yourself speaking in English (an introduction or presentation).
NOTE: **We will only consider applications that include all three pieces of information.

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