GoHighLevel Reporting Specialist - CRM and Analytics

Requirement Familiar with gohighlevel
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You will be responsible for uncovering actionable insights from Google Ads, Facebook Ads, and CRM data, focusing on attribution analysis and lead qualification to drive strategic decisions and improve business outcomes.

Key Responsibilities:

Digital Campaign Reporting: Develop reports on Google Ads and Facebook Ads campaigns, assessing metrics like engagement, lead generation, and overall performance.

Attribution Analysis: Determine the first and last touchpoints in customer journeys to assess the effectiveness of different marketing channels.

Lead Analysis: Analyze CRM data to segregate qualified leads from disqualified ones, providing insights into the efficiency of the lead nurturing and conversion processes.

CRM Data Management: Manage CRM platforms to ensure accurate data tracking, analysis, and reporting, supporting strategic business decisions.

Advanced Data Handling: Utilize Google Sheets and other analytical tools to create detailed data visualizations and reports, highlighting key business metrics and trends.
Process Improvement: Continually assess and enhance reporting methodologies and tools to increase accuracy and actionable insights for the business.

Qualifications:
Extensive experience in data analysis and reporting, particularly with Google Ads and Facebook Ads.
Proficiency in attribution modeling and lead qualification analysis.
Strong background in CRM data management and optimization.
Advanced competency in Google Sheets and data visualization tools.
Ability to translate complex data sets into clear, actionable business insights.
Excellent communication skills for presenting data-driven findings to various stakeholders.