Facebooks Ads Marketing Manager

We're currently seeking a talented and experienced Facebook Ads Marketing Manager to spearhead our advertising efforts on the world's largest social media platform. If you're passionate about leveraging Facebook's advertising capabilities to connect with audiences and drive tangible results, we want to hear from you

Key Responsibilities:
-Develop and execute comprehensive Facebook advertising strategies aligned with company goals and target audience.
-Create and manage Facebook ad campaigns, including campaign setup, ad creation, targeting, and budget allocation.
-Conduct thorough audience research and segmentation to identify target demographics, interests, and behaviors.
-Monitor ad performance metrics such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS) to optimize campaign performance.
-Conduct A/B testing on ad creatives, audience targeting, and other campaign variables to maximize ROI.
-Stay up-to-date with industry trends, best practices, and algorithm changes on Facebook and other social media platforms.
-Generate regular reports and analysis on campaign performance, providing actionable insights and recommendations for improvement.
-Collaborate with marketing team to ensure alignment and integration of marketing efforts.
Ensure compliance with Facebook's ad policies and guidelines to mitigate risks and maintain brand reputation.


Qualifications:

-Bachelor's degree in Marketing, Advertising, Business Administration, or related field. Advanced degree preferred.
-Proven experience managing Facebook advertising campaigns for businesses or brands, with a strong track record of driving results and achieving KPIs.
-In-depth knowledge of Facebook Ads Manager, Power Editor, and other advertising tools and platforms.
-Proficiency in data analysis and interpretation, with the ability to derive actionable insights from campaign metrics and performance data.
-Excellent communication skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.
-Strong attention to detail and project management skills, with the ability to manage multiple projects simultaneously.
-Creative thinking and problem-solving abilities, with a passion for staying ahead of industry trends and innovations.


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