Facebook Ads Manager

PLEASE READ THE WHOLE JOB POST BEFORE APPLYING

We are further expanding our dynamic team!

At Moxie Partners, Inc. (Upgrade to see actual info), we empower nurse entrepreneurs in the USA to build and scale their own successful, independent MedSpa clinics. With the industry's rapid growth, MedSpas have become a means for many women to venture into business ownership. However, the challenge of effectively promoting and managing their businesses can be a daunting task. That's where Moxie, and this role, in particular, steps in.

Many of our nurse entrepreneurs are new to the realm of business. The idea of keeping track of key stats and analyzing data can be very overwhelming. Our Business Reports Assistant role aims to take this off their plate, fostering an environment where our clients can focus on their core strength - delivering exceptional patient care.

Moxie is seeking a highly skilled and motivated Paid Media/Ad Buyer Specialist to join our growing marketing team. The ideal candidate will have a proven track record in managing successful paid media campaigns, a strong understanding of various advertising platforms, and a commitment to delivering exceptional results for our clients. If you are an analytical, results-driven professional with excellent communication skills and a passion for digital advertising, we would love to hear from you.

Responsibilities:

-Develop, execute, and manage paid media campaigns across various platforms (e.g., Google Ads, Facebook Ads) to achieve client objectives and KPIs.
-Conduct thorough audience research, segmentation, and targeting to create tailored messaging and ad creatives for different audience segments.
-Analyze campaign data to identify trends, insights, and optimization opportunities that drive campaign performance improvements.
-Regularly monitor budgets and adjust bids to optimize ROI and achieve predefined KPIs, such as CTR, CPA, and ROAS.
-Create and test compelling ad copy and landing pages to improve conversion rates and user experience.
-Stay current with industry trends, platform updates, and best practices to continuously improve campaign strategies and performance.
-Collaborate with cross-functional teams, including creative, technical, and analytics professionals, to develop and execute successful campaigns.
-Effectively communicate campaign performance, insights, and recommendations to clients and internal stakeholders.
-Continuously seek opportunities for professional development to enhance skills and stay ahead in the rapidly evolving digital advertising landscape.

Qualifications:
-Experience in managing paid media campaigns across multiple platforms (e.g., Google Ads, Facebook Ads).
-Strong analytical skills and proficiency in analyzing campaign data to draw actionable insights and optimize performance.
-In-depth understanding of audience targeting, segmentation, and persona development.
-Excellent copywriting skills and a keen eye for design and user experience.
-Familiarity with keyword research tools and techniques.
-Experience with A/B testing and optimization to improve campaign performance.
-Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
-Strong problem-solving skills and adaptability to stay ahead in a rapidly evolving industry.
-Commitment to ethical advertising practices and maintaining a positive reputation in the industry.

We will pay more for:
-Team management
-Strategic test planning
-MedSpa experience
-Technical expertise (e.g. use of GHL, setup of Facebook pages, ad accounts, and business manager)
-Client-facing role: communicating with clients and acting as the first point of contact

Moxie offers opportunities for professional growth, and a dynamic, collaborative work environment. If you are a driven, results-oriented Paid Media/Ad Buyer Specialist with the skills and values needed to excel in this role, please submit your resume and a brief cover letter highlighting your relevant experience and achievements.

To apply, please go to this link: Upgrade to see actual info

The hiring process will go as follows:
1. Fill out the application form.
2. 20-minute first interview
3. You'll do an exercise ( 2-3 hours)
4. 20-minute final interview
5. One week training period (paid)
6. Join full-time