Email Marketing Specialist

Email Marketing Specialist

About us

Lavie Labs is a leading innovative skincare solutions provider dedicated to transforming the beauty industry. With a commitment to science-backed products, we are passionate about helping cosmeticians, doctors, and dermatologists enhance their practices and provide exceptional care to their clients.

Responsibilities:

• Develop and implement email marketing campaigns to promote Lavie Labs products, educate customers, and drive sales.
• Collaborate with cross-functional teams to create compelling content, including copywriting, graphics, and multimedia elements, that resonate with our target audience.
• Segment email lists based on customer demographics, behavior, and preferences to deliver personalized and relevant messaging.
• Monitor and analyze key performance metrics, such as open rates, click-through rates, and conversion rates, to optimize campaign effectiveness and ROI.
• Stay informed about industry trends and best practices in email marketing to continually refine strategies and drive innovation.

Requirements:

• Proven experience in email marketing, including campaign development, execution, and analysis.
• Proficiency with email marketing platforms (e.g., Mailchimp) and marketing automation tools.
• Strong copywriting skills with the ability to craft engaging and persuasive messaging.
• Analytical mindset with the ability to interpret data and derive actionable insights to improve campaign performance.
• Excellent communication and collaboration skills.

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