Part Time
$4.5/Hour
TBD
Apr 17, 2024
We are seeking an experienced Campaign Manager with expertise in Native Advertising platforms such as Taboola and Outbrain. As a Campaign Manager, you will be responsible for strategizing, executing, optimizing, and analyzing native ad campaigns across various platforms to meet and exceed client objectives.
Responsibilities:
Develop and implement effective native advertising strategies to achieve client goals and objectives.
Create, launch, and manage native ad campaigns across platforms such as Taboola, Outbrain, and others.
Conduct audience research and competitor analysis to inform campaign targeting and messaging.
Optimize campaigns based on performance metrics, including CTR, CPC, CPA, and ROI.
Monitor campaign budgets and pacing to ensure optimal allocation of resources.
Collaborate with creative teams to develop compelling ad creatives and landing pages.
Provide regular reporting and analysis of campaign performance to clients and internal stakeholders.
Stay up-to-date on industry trends and best practices in native advertising.
Requirements:
Proven experience (X years) managing native advertising campaigns, preferably with Taboola and Outbrain.
Strong understanding of native advertising platforms, ad formats, and targeting options.
Proficiency in campaign optimization techniques and performance tracking.
Excellent analytical skills and ability to interpret data to drive decision-making.
Strong communication and presentation skills, with the ability to articulate campaign strategies and results to clients and tea
Ability to thrive in a fast-paced, deadline-driven environment and manage multiple projects simultaneously.
Experience working with clients in various industries is a plus.
Google Ads or other digital advertising certifications are a plus.
How to Apply:
Please send your resume and cover letter outlining your relevant experience and why you are a great fit for this position