Amazon Account Manager/Specialist

IMPORTANT NOTE - WHEN APPLYING PLEASE ANSWER THE QUESTIONS LISTED AT THE BOTTOM OF THIS DESCRIPTION, OR YOUR APPLICATION WILL NOT BE CONSIDERED.

Company Overview:
We are a dynamic and fast-growing e-commerce business with 9+ brands on Amazon UK, specialising mainly in home and garden products, as well as travel, toys and pet products. We pride ourselves on delivering high-quality products to our customers through various online platforms, with a primary focus on Amazon. As we continue to expand our presence on Amazon, we are seeking a motivated Amazon Account Specialist to provide administrative support and ensure the smooth operation of our seller central account.


Position Overview:
As an Amazon Account Specilist, you will play a crucial role in managing various administrative tasks within Seller Central. Your responsibilities will include maintaining and improving product listings including SEO, as well as general Account Health, across the 500+ ASIN's we have.

Responsibilities:

Product Listing Management:
- Create and update product listings on Seller Central, ensuring accurate product information, images, and pricing.
- Optimize product titles, descriptions, and keywords to improve search visibility and enhance product discoverability.

SEO Strategy Development:
- Develop and implement comprehensive SEO strategies specifically tailored to the Amazon platform, aimed at improving product visibility, organic rankings, and search discoverability.
- Conduct keyword research to identify high-value keywords relevant to our product listings, target audience, and market niche.

Competitor Analysis:
- Conduct competitor analysis to identify key competitors, analyze their SEO strategies, and uncover opportunities for differentiation and optimization.
- Monitor competitor product listings, pricing strategies, and promotional activities to inform our SEO and marketing initiatives.

Cross-Functional Collaboration:
- Collaborate with the Amazon account management team to ensure synergy between SEO efforts and other aspects of Amazon account management, such as PPC advertising and inventory management.
- Share insights and collaborate with other departments, such as product development and customer service, to optimize product listings and enhance the overall customer experience.

Account Health Management:
- Help the onshore Account Managers to monitor and maintain the health of our Amazon seller account, ensuring compliance with Amazon's policies, guidelines, and performance metrics.
- Address any account health issues or performance concerns proactively, such as negative feedback, order defects, or policy violations.
- Implement corrective actions and preventive measures to safeguard account health and minimize the risk of suspension or account restrictions.
- Utilize flat files for bulk operations such as inventory updates, price changes, and product listing modifications.

Testing and Optimization:
- Implement A/B testing and experimentation methodologies to optimize product listings, keywords, and content elements for maximum SEO effectiveness.
- Continuously iterate and refine SEO strategies based on performance data, customer feedback, and market trends.


Qualifications:
- Proven experience (3+ years) working as a Amazon Account Manager / Specialist / Virtual assistant, with a large Amazon account with 300+ ASIN's
- Proficiency in navigating Seller Central tools and features, including product listing management including Premium A+ and EBC uploads, case managment, flat file troubleshooting.
- Strong organizational skills with the ability to manage multiple tasks and priorities in a fast-paced environment.
- Strong communication skills, both written and verbal, with proficiency in English.
- Detail-oriented mindset with a focus on accuracy and quality assurance.
- Familiarity with Amazon's seller policies, guidelines, and performance metrics


QUESTIONS TO BE ANSWERED WHEN APPLYING:
1. How many years experience do you have in being Amazon Account Manager / Specialist / Virtual assistant?
2. How large were the accounts you have worked on in terms of ASINs?
3. Have the large accounts you have worked on been private label sellers? Were you working directly with them or via an agency? and were were they based?
4. How many years experience do you have in SEO for Amazon listings? Please provide more detail.
5. Can you provide links to the large private lavel Amazon accounts you have previoulsy managed? and/or provide the types of products you were working with.
6. Explain how you worked with the onshore Account Management team to ensure effective communication etc?
7. How much you are expecting in pay per hour and how many hours a week are you available?
8. Please provide a link to your detailed CV