SEO & Adwords Expert

WHO WE ARE
Florida Academy of Medical Aesthetics's mission is to help students launch an exciting career in the field of beauty as a licensed esthetician, laser technician, or both. These short-term programs open the door to a world of opportunities in the beauty and medical esthetics Upgrade to see actual infoom esthetician in a medical spa, plastic surgery office or dermatology office, to skincare retail sales or even makeup artist for film and TV, there are many roads that can lead to success upon earning a Danik diploma. The Academy also offers a full range of 1- to 5-day certificate courses for students who want to expand their knowledge and skills in such areas as Eyelash Extensions, Body Sculpting, Permanent Makeup, and more.

WHAT DO WE SEEK:
• Natural problem solvers who take initiative and who have the ambition to become a leader at our company.
• We need your passion expertise to help us build the FAMA & Danik Medspa brand.
• We have built a fun workplace culture with a strong team that comes together to bring 100% of what they do.

We’re looking for amazing talent to add to our team as an SEO / Web Specialist.
This position is best suited for someone experienced on-page, off-page, and technical SEO. We’re looking for an SEO specialist that lives and breaths SEO and is always learning and up to date with the latest SEO practices and Google Algorithm changes.

Our team is incredibly passionate, smart, supportive, skilled, open to learning, happy to take constructive criticism and use it to level up. We’re looking for someone who can match that energy and help us scale it.

ABOUT THE ROLE:
This person will lead the SEO strategy for multiple clients monitoring and reporting their SEO efforts adapting and executing new strategies to continue boosting our client's ranking.

This is a full-time remote position. We require a steady internet connection and a mandatory overlap of working hours with the rest of the team. We are loading in Florida, EST. We are looking to add to our team and only interested in full time employees, this is not project based. We are offering full 13 month salary, paid holidays vacation time and benefits.

RESEARCH:
• Target Market Analysis.
• Keyword Research and Analysis.
• Website Audit.
• Backlink Analysis.
• Competitor Analysis.
• Strategy Development.

ANALYTICS:
• Google Analytics Setup and Management.
• Facebook Pixel Setup and Management.
• Google Search Console / Bing Webmasters Verification and Management.
• Rankings and Visibility Tracking and Analysis.
• UTM Management.
• MOZ Upgrade to see actual infoO Technical Optimization:
• Indexing and Crawlability Optimization.
• Redirect Optimization.
• URL Structure Optimization.
• Structured Data/Rich Snippets Optimization.
• Mobile Responsiveness Optimization.
• Page Speed Optimization.
• Schema Mark-Up Audit.
• SEO On-Page Optimization.
• Keyword Strategy.
• Ensures that all web pages have keyword-optimized tags.
• URL Optimization.
• Tag Optimization.
• Content Optimization.
• Website Speed Optimization.
• SEO Off-Page Optimization:
• Negative Backlink Audit and Repair.
• Link Creation (Branding + Reputation).
• Link Acquisition.
• Content Marketing.

PLATFORMS KNOWLEDGE:
• Upgrade to see actual info.
• Upgrade to see actual info / Upgrade to see actual info.
• screamingfrog / Upgrade to see actual info.
• Upgrade to see actual info.
• Google search console.
• Google Analytics.
• Google data studio.
• Google pagespeed tool.
• Google Optimize.
• Google Tag Manager.
• All social media channels.
• Google Adwords.
• WordPress
• Shopify.
• WebMaster.
• Zapier.

BONUS SKILL:
• Development.
• Copywriting.

WORKING ENVIRONMENT
• Remote, time zone depending on location.
• Medical, Dental, and Vision Insurance Contribution.
• Competitive Salary and the chance to be a part of something big.