TikTok Video Creative Strategist

Are you fascinated by how TikTok marketers are able to drive product sales without feeling ‘salesy’?

If you answered “yes”, this role could be for you!

We're a women's health and beauty brand that's passionate about creating engaging and relatable TikTok ads for our products.

Success in this role means increasing brand awareness, and driving product sales.

We're looking for someone who is not only familiar with popular video structures on the TikTok platform, but also has a natural passion for marketing psychology and a strong work ethic.

As a Video Creative Strategist, you'll be responsible for planning and customizing TikTok video structures for our products, writing scripts and shotlists for TikTok creators to shoot, and ensuring our ads are engaging and relatable for our target audience.

You should be self-driven, self-directed, and creative.

We will be trialing 5 applicants with a paid test project, which will allow us to assess your skills.

If successful in the paid test project, you'll have the opportunity to join our team on a permanent ongoing basis, working 20 hours per week.

Our team includes 6 teaUpgrade to see actual infombers from the Philippines and we are based in the same/similar timezone as you…so you won’t need to work through the night (as some American companies require)

Do NOT apply for this role if you:

- Have never planned a social media video that’s designed to sell product
- Are not a regular user of TikTok
- Do not take pride in your work
- Cannot work independently
- Are not prepared to work hard and strive to be the best

If you're passionate about TikTok, marketing, and making a positive impact, we want to hear from you!

Apply for this role by sending an email to Upgrade to see actual info with the subject line ‘Creative Strategist’.


In your application, please answer the following 7 questions:

1. What are your strongest personal skills and passions?

2. What are the key differences between TikTok vs other social media platforms?

3. Have you Upgrade to see actual info and written ads for Facebook, Instagram, or TikTok before?
(If so, please provide samples of your work)

4. What is the most important thing to remember when strategizing an effective TikTok ad/promotional video?

5. What do most advertisers do wrong when creating promotional videos on TikTok?

6. Provide at least 3 TikTok examples that you feel are good structures to follow for promoting a health supplement for women in their 50s.

7. Why are you the best person for this job?

We look forward to hearing from you!