Facebook Adwords Instagram PPC Ad Manager (High ROAS)

We are a Supplement marketing company - focussing on US, UK, India geographies.
We are looking for a FULL TIME Ads Upgrade to see actual info this role, you should be well-versed in principles of social media marketing (SMM) including Facebook, Google and Instagram ads. You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities

Market Research - Research keywords, competitors, audiences and overall market and craft the best campaigns, ad formats, and ad context to meet the marketing goals. Launch and optimize various campaigns.

Target Audience Research - Research and create unique targeted audiences for high converting campaigns (e.g. pages, interests, age, sex, educational status, devices, purchase behavior, etc)

Marketing Strategy - Develop effective paid search strategies with time-specific goals aligned with driving ecommerce sales via social media platforms (e.g. Facebook, Instagram)

Pixel Installation (for new stores)

Ad Content Creation - Create High CTR Thumbnails (can work with our in-house creative team on some assets) and Highly Engaging Ad Upgrade to see actual infompaign Management - Launch and optimize CBO and ABO Campaigns including highly targeted ad sets with Facebook and Instagram Placement. Monitor budget and adjust bids to gain better ROI. Track KPIs to assess performance and pinpoint issues.

Reporting - Produce reports for management (e.g. dashboards in Google DataStudio or similar platform)

Requirements
• Proven experience as a SMM Manager or Digital Marketing Strategist
• Experience in Target Audience Research
• Experience in data analysis and reporting
• Knowledge of digital marketing concepts
• Experience with multiple platforms (e.g. Facebook, Instagram, Pinterest, Twitter, Snapchat, Youtube) is preferred
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
• Understanding of HTML and XML is a plus
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking with strong math skills
• BSc/BA in Marketing, Digital Media or a related field.

To Apply, please indicate what past experience have you had managing Paid Ads. Start your coverletter with "fikarnot"
Give us your introduction and tell us what difference can you make to the Ads and what is that one thing unique about you.
Also, let us know where you reside, about your family and your aspirations and goals for your own personal development.

Looking forward to hear soon,