JR :: Digital Marketing Admin

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TYPE OF WORK

Full Time

SALARY

PhP30,000 - PhP40,000

ID PROOF

50

DATE POSTED

Sep 15, 2021

JOB OVERVIEW

The digital marketing admin is a key support position on the marketing team for JavaPresse. You will be responsible for managing data and reporting across a wide variety of marketing channels for the company, along with providing technical support where needed, to include:

** Managing email marketing tasks (setting up and tracking email in Convertkit + Klaviyo and related metrics)
** Managing our Social Media accounts, including uploading and optimizing social media content for reach, and optimizing our accounts overall.
** Supporting our content team with uploading and optimization of blog content + website schema + SEO
** Ensuring funnels are working and analytics are set up properly prior to launch
** Optimizing site speed and executing site conversion related tasks


The ideal candidate will:

** Be well-versed in digital marketing tools + best practices, including SEO / SEM, email marketing, Wordpress / Shopify, Google Adwords, Facebook Ads Manager, Google Tag Manager, Google Analytics, Google Search Console, Hotjar, Zapier, Google Optimizely, etc.
** Be a self-starter who thrives in a team environment and is wired to “mark things off the list” and get projects completed ahead of deadlines, be tech-savvy and able to figure out new digital programs and tools without much hand-holding
** Enjoy creating/managing spreadsheets and collecting data from multiple sources to help the marketing teams make data driven decisions about how to grow the company.
** Have experience working in programs like WordPress & Shopify; HTML experience is a huge plus
** Be certified in Google Analytics, Google Tag Manager, Google Search Console
** Demonstrate a solid typing WPM (ideally 45 wpm+)
** Understand programming automation logic (if / then)
** Be familiar with Slack, Trello, Skype, Google Drive and Dropbox, Last Pass, Zoom, Stripe
** Excel in social media like Facebook, YouTube, Instagram, Linkedin, Pinterest, Twitter


Job responsibilities include:

** Maintaining blog content on JavaPedia (includes formatting posts, SEO, inline ad placement, resizing photos, etc)
** Bringing existing or potential marketing projects up to speed when they have been on a back burner due to lack of marketing support - that includes social media, calendar of email posting, and marketing for seasonal launches/special offers
** Performing external SEO to increase blog post rankings on key search terms
** Performing site speed optimization tasks
** Pulling metrics and handling reporting across the organization
** Managing UTM codes for tracking external linkbacks to javapresse.com and any funnels we create
** Systematizing currently disconnected aspects of marketing and creating a cohesive process
** Tracking monthly KPIs for website/funnel performance, email marketing, customer retention, and social performance
** Setting up emails and newsletters in Convertkit + Klaviyo


PLEASE DON'T FORGET TO INCLUDE THE FOLLOWING UPON SUBMITTING YOUR APPLICATION:
** CV
** Portfolio (If any)
** Contact number
** Active email address

SKILL SUMMARY
Marketing & Sales
Email Marketing SEO Social Media Marketing
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