Community Outreach / Public Relations Manager for E-Commerce Company

We are an e-commerce company hiring for a Community Outreach / Public Relations Manager to proactively reach out to reporters, journalists, bloggers etc to spread the word about our brand. The ideal person for this role will be incredibly organized, have a high level of English writing skills, create, maintain and update press lists on spreadsheets, finding the correct email addresses for press contacts and emailing the appropriate people with relevant messaging that will compel them to mention and feature our brand in their publication.

This will primarily be done by reading and responding to HARO (Upgrade to see actual info) emails, searching Twitter for relevant journalists and web research to find relevant contact information.

We sell travel bags and accessories. You'll be working closely with the Co-Founders of the company, learning about our products, background of the Co-Founders and training on our company origins which you will then craft customs pitches to gain the attention of reporters and journalists at top tier publications such as Conde Nast, Travel + Leisure, Tech Crunch, New York Times etc. This will primarily consist of intensive web research to find relevant writers and the articles they have written in the past within our Upgrade to see actual infoom there, you will be responsible to find their contact information and submit ideas related to their topics which will incorporate our brand for publication.

The following article is good starting point for the type of tasks and work required: Upgrade to see actual info



HOURS
15-20 hours per week initially. With a transition to 40 hours per week based on fit and performance.

WORKING TIME ZONE
Manila time zone.

• Work from the comfort of your own home. Since we’re an international team, certain follow up and coordination messages will occur during the evenings. You’ll be working closely with our Co-Founders who are based out of Southeast Asia and in the same time zone as Upgrade to see actual infoPENSATION
Compensation is $4-7 USD per hour, dependent on experience and skills PLUS a bonus of $25 - $100 USD for every press mention or full feature article published in a top tier publication.

KEY SKILLS REQUIRED
• Fluent or Native English speaker (written and verbal)
• Excellent English reading, writing, and editing skills
• High attention to detail and quality of work
• High level of organization and ability to prioritize
• Experienced with Google Docs, Gmail and Slack
• Experience with writing compelling headlines for emails and press articles
• Ability to clearly follow instructions (whether written or recorded)
• Good communication
• Self-directed problem solver and quick learner
• Positive attitude
• High standard of ethics and confidentiality to handle sensitive information
• Social Media skills (a plus, but not required)
• SEO experience (a plus, but not required)
• 3+ years of Journalism / Editorial experience

DAILY AND WEEKLY TASKS
The average day and week will consistent of a mixture of the following tasks:


• Reviewing and replying back to HARO requests via email
• Searching Twitter and relevant website to compile a database of relevant journalist contact information and past articles they have written which is relevant to our industry (Travel)
• Keeping track of all emails sent out, date, story that was pitched
• Consistent follow up over the course of 9-12 weeks
• Answering Customer Service Emails in Upgrade to see actual info, Gmail, and the Facebook platform
• Draft and send emails to important business contacts
• Online research to find publisher contact information to be organized in various spreadsheets and documents
• Save and organize files, folders, spreadsheets in Google Drive and Dropbox for easy team access
• Make suggestions for how to improve and automate systems/processes

ADDITIONAL DETAILS
There will be a 2-month training and trial period in which we evaluate your fit for the tasks and team. If you’re a good fit, the part time position will increase to a full-time position as we continue to grow. This can happen before the trial period is finished based on strong performance.


Please click the following link to apply: Upgrade to see actual info