Facebook Ad Specialist

Are you an experienced Facebook Ads expert looking for a well established digital marketing agency to work for? Are you a professional looking for stable work as part of a company that is scaling?

We are looking for a Facebook ads expert that can build, manage, and optimize multiple campaigns at a time.

More Hot Leads is a professional Digital Marketing Agency that focuses on, you guessed it, driving leads to our clients. We use SEO, Google Ads, Facebook ads, Funnels, Web Design, and Content Marketing to get results. Our founders have over 35 years of marketing experience, and we are looking for a team member with his or her own long term experience.

Some of the qualities we are looking for:
* Likes being in front of their computer
* A problem solver
* Loyal
* Analytical
* Accurate
* Systematic
* Detailed Oriented
* Organized


We believe in work/life balance, work hard and play hard, enjoying family and downtime, and having an all around win-win situation with our employees, whether in-house or remote. If you perform for us, we will always be there for you.

You will be responsible for the setup and optimization of everything that goes into a campaign campaigns creation, goal setup, ad sets, ads, audiences, retargeting, and optimization. You will not be responsible for writing the ad copy and making the images or videos that will be in the creatives.
However, if you do have that experience with copy writing or image creation, we’d be happy to utilize it.

So what do we need from you?


Skills and Experience
* Proven Facebook ads creation and optimization experience and knowledge of what is working currently to get the best results
* In-depth knowledge of bid optimization strategies
* Experience with conversion rate optimization for better click through rates and lower costs per click and acquisition
* Understanding the effect landing pages have on conversions
* In-depth knowledge of the various campaigns types
* Making custom and look-alike audiences
* Setting up retargeting
* Setting up event tracking and the pixels


Key Responsibilities
* Setting up new client campaigns
* Pixel setup
* Campaign AB testing and optimization
* Weekly reporting on campaign metrics
* Taking initiative when you see opportunities to make campaigns better, letting us know your opinion even if we don’t ask for it
...and more


Good skills to have but not required:
* Experience with website analytics tools
* Zapier Integrations
* Google Analytics
* Google ads
* Pixel Installation
* Google Tag Manager
* Agency Analytics Reporting Dashboard


Do you like what you saw? We’ve found that some people don’t read everything we write, and the skill to be thorough and highly detail oriented is just as important as everything listed above. We want to know that you possess this skill, so please look to see who won the 2019 Stanley Cup in ice hockey and let us know what you found by putting the answer in your message to Upgrade to see actual infoerested candidates will be asked to create a test campaign, for which we will give you the instructions for after initial contact.

Thanks and we look forward to speaking to you.