Digital Advertising Manager (Facebook Ads Expert)

What you’ll do:

Find valuable opportunities for paid customer acquisition using the Facebook platform.
Build and optimize clients’ entire funnels with a thorough understanding of LTV and CAC, not just the initial acquisition of new customers/users.
Work closely with the CEO & Owner to understand the overall marketing strategy.
Report on core metrics of every campaign with the ability to analyze performance and identify areas for improvement.
Build marketing strategies to acquire customers utilizing landing pages, various online platforms (Shopify, Amazon), Upgrade to see actual infovelop marketing frameworks by creating new ideas, testing and optimizing their marketing activities.
Monitor and enhance customer/user acquisition and activation performance.
Conduct, gather and analyze market research to determine social media opportunities and competitiveness.

What you’d need to succeed:

5+ years of acquisition experience in the consumer space.
Extensive knowledge of the digital advertising space.
Expert knowledge and direct hands-on experience with Facebook ads a must and other platforms an advantage.
Expertise in conceiving, testing, and optimizing ad creatives.
Proven ability to effectively communicate cross functionally with other teams.
Proven ability to be proactive.
A passion for growing businesses.