Product Listing and PPC Account Manager

Hi,

We are looking for great people that can develop and manage products by product listing management, keyword research, listing creation and monitoring, product listing edits, keyword optimization, keyword indexing, pricing suggestion, competitor analysis, product review monitoring, product related customer support, answering product questions, hijacker monitoring and response, PPC campaign creation and management, PPC goal management, potential product identification, product data management, product listing data creation and storage.


Job Duties:

* Product listing creation using a variety of software to research keywords and format listings
effectively.

* Create listing data backups in Excel format for ongoing use and edits.

* Create keyword lists for PPC – Exact, Broad and Phrase.

* Set up PPC campaigns.

* Manage an advertising budget and demonstrate the ability to meet key data goals like ROI,
ACOS, CTR and Conversion Rate.

* Develop and implement strategies to secure and hold a page 1.

* Track Sales Rank and respond immediately to any negative changes.

* Track Seller Ratings and respond positively to any negative changes.

* Monitor Amazon storage fees and make recommendations or edits to listings or PPC to resolve
any overstock situations.

* Manage customer returns.

* Determines customers' needs and desires by specifying the research needed to obtain market
information.

* Recommends the nature and scope of present and future product lines by reviewing product
specifications and requirements; appraising new product ideas and/or product or packaging
changes.

* Assesses market competition by comparing the company's product to competitors' products.

* Obtains product market share by working with sales director to develop product sales strategies.

* Provides information for management by preparing short-term and long-term product sales
forecasts and special reports and analyses; answering questions and requests.


Skills and Qualifications:


* Product Management.

* People Management.

* Understanding the Customer.

* Product Development.

* Requirements Analysis.

* Pricing.

* Planning.

* Competitive Analysis.

* Sales Planning.

* Inventory Control.

* Financial Planning and Strategy.


If you think you are a good candidate for the position, please contact us today, we will be more than happy to be in touch with you!