Multi-Channel Marketing Expert

Right Left Agency is a performance-driven online advertising agency located in Costa Mesa, CA. We are a small, fast-growing team of marketing experts, and work with clients in a wide range of industries. Our specialties are pay-per-click advertising, email marketing, web development, tracking and analytics, social media management, and branding.

We are looking for a marketing expert to assist us in a wide range of daily marketing activities.


Pay: $7/hour or more
Hours: 20+ per week, flexible scheduling
Type: Independent Contractor
Start Date: As soon as possible

We need someone who is highly detail-oriented and reliable and will be able to meet deadlines.

In order to determine if you will be a good fit, we have put together a brief marketing case study with some simple deliverables. Please complete the case study deliverables below, and put your responses into a single, 1-to-2-page Google Doc labeled “First Name Last Name Case Study”. Share the google doc with Upgrade to see actual info (Pacific Time) and email me at Upgrade to see actual info with your resume attached to let me know you have completed the task. You shouldn’t spend more than 2 hours on the tasks below - I am just looking for very simple completion of the tasks, nothing fancy.

At the top of the Google Doc, list the following information:
First and last name

Email
Phone
3 sentences on why I should hire you over anyone else.

Instructions:
The case study client is Fastframe, a custom framing franchise. Please take a look at their website (Upgrade to see actual info) to get an idea of what they do. Then, provide the following:
Set up a free Mailchimp account and set up an email campaign for the client including the items below. Put the login to the Mailchimp account in your Google Doc along with a screenshot of your email.
The company logo
A fake holiday promotion for custom framing with some marketing copy and a very simple graphic (promotion can be whatever you want, I am concerned with execution, not content)
Some links to the website
A very simple graphic
Make sure it is mobile responsive

Conduct keyword research and provide a list of the top 10 keywords customers might use to search for this company and put a table in the google doc with these keywords, their search volume, competitiveness, and estimated CPC.

Recommend the top online marketing channel we should use to generate business for the store locations.

Create a Google Slides presentation with no more than 10 slides including research on a FastFrame competitor. Include the competitor’s marketing strategies online, and make the powerpoint branded like the FastFrame brand (use their colors, logo, etc. for the theme). Put the sharing link to the Google Slides presentation in your Google Doc.


I will conduct interviews with the top 3 candidates following submission of the case study materials.