Book Marketing & Social Media Assistant

Are you passionate about books, especially dark romance? Do you have a knack for growing social media accounts and a proven track record in book marketing? We are looking for a dynamic and creative Book Marketing & Social Media Assistant to join our team. This role is perfect for someone with experience in marketing for indie or self-published authors.

Responsibilities
- Develop and execute a comprehensive social media strategy to grow and engage our audience on Facebook, Instagram, and TikTok.
- Create and edit compelling graphic designs and faceless videos to promote our books and engage our followers.
- Plan, create, and schedule engaging content, including posts, stories, and videos, ensuring a consistent posting schedule.
- Respond to comments, messages, and questions from followers in a timely and professional manner.
- Identify, follow, and engage with potential ARC (Advance Reader Copy) readers on social media. Facilitate their sign-up process to receive and review upcoming books.
- Assist in the organization and management of ARC reader programs, ensuring readers receive copies and are encouraged to leave reviews.
- Collaborate with the author to understand the vision and themes of the books to create aligned marketing content.
- Research and compile a list of retailers, both large chains and independent bookstores, to target for book distribution.
- Reach out to these retailers to understand their wholesale purchasing processes and facilitate the placement of books in stores.
- Monitor and analyze social media metrics to adjust strategies for maximum effectiveness.
- Stay up-to-date with social media trends, tools, and best practices to keep our strategy fresh and effective.
- Identify and join relevant Facebook groups where authors can promote their work. Track and organize promotion days, ensuring posts are made on the correct days to maximize exposure.

Requirements
- Proven experience in book marketing, particularly for indie or self-published authors.
- Proficiency in graphic design, video creation, and editing tools.
- Strong understanding of social media platforms, algorithms, and best practices for Facebook, Instagram, and TikTok.
- Excellent written and verbal communication skills.
- Ability to work independently and take initiative.
- Must be an avid reader and familiar with the dark romance genre.
- Comfortable with dark romance themes and willing to discuss any potential triggers in advance.
- Strong organizational skills and attention to detail.
- Creative, innovative, and a problem-solver.
- Ability to analyze data and adjust strategies accordingly.

Bonus
- Previous experience engaging with ARC readers and facilitating reviews.
- Existing network within the book blogging and reviewing community.

Application
If you are a marketing rockstar who knows how to take new social media accounts and make them successful, we want to hear from you. Please submit your resume, a cover letter detailing your experience and why you are the perfect fit for this role, and examples of previous social media accounts you have managed or book marketing campaigns you have executed.