Gig
1000 USD
40
May 23, 2024
Looking for a someone who can work through our 90-Day Strategic Plan for The Lookout Towers Business:
Week 1-2: Initial Setup and Planning
**Goals: Establish foundational elements and define clear objectives.**
1. **Administration Support**
- Set up and organize your inbox.
- Implement an inbox management system.
- Set up online calendars.
2. **Social Media**
- Create and optimize social profiles across key platforms such as IG,
- Design initial social media post images and reels to go across all platforms:IG,
- Draft initial social media copy.
- Schedule first batch of social content. We want to be able to post twice a day for a month to start
3. *
- Set up
- Create automated
- Draft and format initial
4. **Marketing Funnels**
- Design and build high-converting landing pages.
- Draft copy for landing pages and funnels.
- Integrate booking calendars, videos, and
5. **Marketing Graphic Design**
- Create necessary slide packs and worksheets.
- Design social media banners, covers, and thumbnails.
- Develop website banners and graphics.
6. **Website**- We already have a website
- Draft initial website copy.
- Plan and design a high-converting website structure.
- Implement basic SEO strategies.
#### Week 3-4: Execution and Implementation
**Goals: Launch initial elements and begin gathering data.**
1. **Administration Support**
- Begin inbox management routines.
- Manage online calendars.
- Create and distribute surveys for customer feedback.
2. **Social Media**
- Launch initial social media posts.
- Start engaging with comments and DMs.
- Monitor social media metrics.
3. *
- Launch automated
- Send out first newsletters.
- Monitor and report on
4. **Marketing Funnels**
- Launch initial marketing funnels.
- Monitor funnel performance and user interactions.
5. **Marketing Graphic Design**
- Update social media and website graphics as needed.
6. **Website**
- Launch the website.
- Post first blog articles.
- Monitor website metrics and user engagement.
7. **Course Portal**
- Upload first set of video content.
- Manage user access and gather feedback.
#### Week 5-8: Optimization and Scaling
**Goals: Refine processes, optimize performance, and scale efforts.**
1. **Administration Support**
- Refine inbox and calendar management based on feedback.
- Adjust Zoom room management as necessary.
2. **Social Media**
- Optimize social media profiles based on engagement data.
- Schedule additional content.
- Increase engagement with audience.
3. *
- Optimize
- Create additional newsletters based on user feedback.
4. **Marketing Funnels**
- Optimize landing pages and funnels based on performance data.
- Integrate additional products or services as needed.
5. **Marketing Graphic Design**
- Create more content based on engagement data.
6. **Website**
- Optimize SEO and update content.
- Post more blog articles and engage with comments.
7. **Course Portal**
- Add more modules and lessons.
- Edit and upload new video content.
- Improve user access management.
#### Week 9-12: Evaluation and Adjustment
**Goals: Evaluate performance, make necessary adjustments, and plan for future growth.**
1. **Administration Support**
- Evaluate the effectiveness of current systems.
- Make adjustments as needed.
2. **Social Media**
- Evaluate social media metrics.
- Adjust strategy based on data.
- Continue engaging with the audience.
3. *
- Evaluate
- Refine content and strategy based on performance.
4. **Marketing Funnels**
- Analyze funnel performance.
- Adjust copy and design for better conversion rates.
5. **Marketing Graphic Design**
- Create additional graphics as needed.
- Evaluate the effectiveness of current designs.
6. **Website**
- Review website metrics.
- Update content and design for better performance.
7. **Course Portal**
- Gather feedback from users.
- Implement changes to improve user experience.
- Plan for the next set of modules and content.
Summary
Over the next 90 days, focus on setting up, launching, optimizing, and scaling various aspects of your business. By the end of this period, you should have a solid foundation in place, with systems running smoothly and data-driven adjustments enhancing performance. Use feedback and metrics to continually refine and improve your strategies. This person will also maintain the website going forward making changes as needed and updating content. Needs to be fluent in English. Speaks good English and can read and write good English.