Social Media and SEO Freelancer for eCommerce Shopify Store

Introduction:
We are a dynamic eCommerce business based in Australia, specializing in commercial kitchen appliances. We are seeking an experienced Social Media and SEO Freelancer to enhance our online presence and drive traffic to our Shopify store.

Key Responsibilities:

Develop and implement a comprehensive social media strategy to increase our brand visibility and online sales across platforms such as Facebook, Instagram, Twitter, and Pinterest.
Create and schedule daily posts, engage with our audience, and manage community interactions.
Utilize SEO best practices to increase organic search rankings and optimize our Shopify site for maximum visibility and conversion.
Conduct keyword research and create SEO-friendly content for our blog and product descriptions.
Analyze performance metrics to adjust strategies as needed and report on progress to the management team.
Stay updated with the latest social media trends and SEO techniques relevant to our industry.
Requirements:

Proven experience in social media management and SEO, preferably in an eCommerce environment.
Strong understanding of the Australian market and consumer behavior.
Excellent content creation skills, with an ability to produce engaging and error-free content.
Familiarity with tools like Google Analytics, SEMrush, Hootsuite, etc.
Knowledge of Shopify’s platform is highly desirable.
Ability to work independently and meet deadlines.
Fluent in English with excellent communication skills.

Qualifications:

At least 2 years of experience in social media marketing and search engine optimization.
A portfolio of successful social media and SEO campaigns, with specific examples of past work.
Relevant certifications in digital marketing, SEO, or social media management are a plus.
Agency Experiences are a plus


What We Offer:

Flexible working hours and the opportunity to work remotely.
Competitive freelance rates.
A chance to work with a growing brand in the Australian market.
Opportunities for long-term engagement based on performance.