Digital Marketing Manager

Job Title: Digital Marketing Manager
Location: Remote, International
Salary: $10 - $15 USD hourly
Employment Type: Full-time

Company Overview: Parcil Safety is a leading provider of safety equipment and solutions, committed to ensuring the safety and well-being of our customers. We are looking for a talented and experienced Digital Marketing Manager to join our team and drive our digital marketing efforts to new heights.

Position Overview: As the Digital Marketing Manager at Parcil Safety, you will be responsible for developing, implementing, and managing our digital marketing campaigns across various channels. You will work closely with the marketing team to create engaging content, optimize campaigns for maximum ROI, and drive brand awareness and customer acquisition. The ideal candidate will have a passion for digital marketing, a proven track record of success, and a strong understanding of digital marketing strategies and tools.

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What you will be doing:
• Develop and execute digital advertising strategies, focusing on Facebook, Instagram, TikTok, and Google Ads, to maximize company ROI.
• Utilize Amazon PPC campaigns, Amazon Attribution, and off-Amazon marketing strategies to enhance on-Amazon sales.
• Create engaging content for organic social media posts across multiple platforms, ensuring alignment with SEO best practices.
• Design and implement email and SMS campaigns, optimizing for conversion and customer engagement.
• Conduct Conversion Rate Optimization (CRO) activities on Shopify, including testing and optimizing listings, building landing pages, and enhancing upsell and cross-sell strategies.

What we’re looking for:
• Proven experience in digital marketing and a strong understanding of digital marketing channels and tools.
• Amazon expertise, including running Amazon PPC campaigns, creating Amazon listings, utilizing Amazon Attribution and Amazon Posts, and implementing off-Amazon marketing strategies to boost on-Amazon sales.
• Content creation skills, including researching topics, formatting content for SEO, and crafting and posting organic social media content across various platforms, including Facebook, Instagram, X, TikTok, and YouTube.
• Experience in writing compelling email and SMS campaigns, as well as building email and SMS flows.
• Strong analytical skills and data-driven thinking.
• Excellent communication and interpersonal skills.

Company Requirements:
• Stable internet connection with a minimum speed of 30 mbps
• Fluency in communicating in the English language.
• Antivirus will be set up on your computer.
• Have high-level communication skills (written and verbal).
• Must be dependable, show up on time during set hours (8am – 5 pm CT (UTC -6))

What you will get:
• 100% remote (work from home)
• Regular pay raises throughout your tenure.
• Paid Holidays Specific to your country
• Paid Stipend for Full-time Employees
• Steady work with the same team for years!
• Opportunities for collaboration with other members of the team
• Camaraderie and all-around support with our Team Slack and Company Events
• Learning and development opportunities in different industries
• A positive and thriving company culture that understands work/life balance
• Paid wellness events
• An opportunity to grow within a rapidly scaling company