Video Editor for Ecommerce Facebook Ads

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TYPE OF WORK

Any

SALARY

4.5

HOURS PER WEEK

20

DATE POSTED

Apr 30, 2024

JOB OVERVIEW

Responsibilities:
Collaborate closely with our marketing team to understand campaign objectives and goals.
Create attention-grabbing video content for Facebook ads, including product showcases, promotional videos, and ad campaigns.
Edit and enhance raw footage to create compelling visual narratives that align with our brand and target audience.
Incorporate creative storytelling techniques to captivate viewers and drive engagement.
Optimize video content for various formats and platforms, ensuring seamless integration on Facebook.
Stay up-to-date with the latest video editing trends and techniques to continuously improve the quality of our content.

Tasks:
A/B Testing Videos: Editing multiple versions for split testing ad effectiveness.
Adaptation for Different Audiences: Tailoring videos for various target demographics.
Call-to-Action Integration: Seamlessly integrating CTAs into videos for conversions.
Optimizing Video Length: Creating concise videos that retain viewer attention.
Data-Driven Editing: Incorporating data and analytics into video content.
Ecommerce Integration: Embedding videos into product pages for enhanced shopping experiences.
Social Media Scheduling: Editing videos for scheduled social media posts.
Video SEO Optimization: Enhancing video metadata for better search visibility.
Brand Consistency: Ensuring videos align with the agency's branding guidelines.
Performance Analysis: Analyzing video metrics to improve future content.

Requirements:
Proven experience as a Video Editor, showcasing a strong portfolio of video content created for social media platforms.
Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
Solid understanding of Facebook ad requirements, formats, and best practices.
Creative mindset with the ability to think outside the box and bring innovative ideas to the table.
Strong attention to detail, organizational skills, and ability to meet deadlines.
Excellent communication skills to effectively collaborate with teaUpgrade to see actual infombers and interpret project briefs.
Ability to work independently and as part of a team in a fast-paced environment.

Preferred Qualifications:
Experience working in Ecommerce or digital marketing.
Familiarity with creating video content for product promotions.
Basic understanding of graphic design principles and software (e.g., Adobe Photoshop or Canva).

Skills:
Product Showcase Editing: Highlighting the features and benefits of products.
Promotional Video Creation: Crafting compelling videos for sales and promotions.
Social Media Video Editing: Creating engaging content for various social platforms.
Storytelling through Editing: Weaving narratives that resonate with the target audience.
Conversion-Oriented Editing: Designing videos to drive sales and conversions.
Animated Graphics: Incorporating motion graphics and animations.
Ecommerce Integration: Editing videos to seamlessly integrate with online stores.
Dynamic Text Overlays: Adding text to emphasize key points or offers.
Multi-Platform Adaptation: Adapting videos for different platforms and formats.
Data Visualization: Presenting data and statistics visually for marketing purposes.

Deliverables:
Product Showcase Videos: Detailed videos highlighting individual products or services.
Ad Campaign Videos: Videos tailored for specific advertising campaigns.
Explainer Videos: Concise videos explaining product features or concepts.
Testimonial Videos: Compilations of customer reviews and testimonials.
Behind-the-Scenes Videos: Offering a glimpse into the company culture or production process.
Holiday/Seasonal Videos: Special videos for holiday promotions and events.
Landing Page Videos: Videos optimized for landing pages to increase conversions.

Email
Marketing Videos: Video content for email marketing campaigns.
Tutorial/Instructional Videos: Step-by-step guides for using products or services.
Live Streaming Edits: Editing live streams for later use or highlights.

SKILL REQUIREMENT
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