Social Media Executive

As a Social Media Executive at SFR Group, you will be responsible for crafting compelling content and captivating captions for our social media channels across multiple brands. Your primary focus will be to enhance the online presence of each brand, engage with their respective audiences, and support our digital marketing efforts.

This role will collaborate closely with our Digital Marketing Manager to strategise, plan, and execute social media campaigns effectively for each brand within our portfolio.

Key Responsibilities:
Social Media Management
Develop engaging and creative content for social media platforms, including but not limited to Facebook, Instagram, LinkedIn, and TikTok.

Utilise video editing skills to produce visually appealing and shareable content.

Write captivating copy for posts, ads, and captions that resonate with our target audience.

Collaborate with the Digital Marketing Manager to brainstorm and plan content calendars and social media campaigns.

Monitor social media channels for trending topics and opportunities to engage with our audience.

Stay up-to-date with social media trends, best practices, and platform updates.

Assist in the creation of creative assets for social media ads, working closely with the design team.

Others:
Analyse social media insights and metrics to optimise content performance and drive engagement.

Provide ad hoc support to blog writing when needed, ensuring content aligns with brand voice and messaging.

Assist in other marketing initiatives as required.