Email Marketing Specialist

JOB RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:
• Email Campaign Delivery: Ensure the successful delivery of email campaigns, overseeing the entire process from campaign setup to deployment and monitoring.
• Deliverability Optimization: Implement strategies to optimize email deliverability metrics, including bounce rates, reputation scores, inbox placement rates, open rates, and click-through rates.
• Issue Troubleshooting: Collaborate with cross-functional teams to troubleshoot and resolve email delivery issues, such as bounces, spam complaints, and sender reputation issues.
• Authentication Protocols: Implement and manage email authentication protocols, including SPF, DKIM, and DMARC, to improve email reputation and reduce the likelihood of emails being marked as spam.
• Email Deliverability Monitoring: Monitor email deliverability rates and engagement metrics, analyzing trends and identifying areas for improvement.
• Data Analysis and Insights: Utilize email analytics and data analysis to identify patterns and insights related to email deliverability and engagement, providing actionable recommendations for improvement.
• Email Template Optimization: Collaborate with campaign operation managers to optimize email templates and content for better deliverability and engagement.
• Third-Party ESP Collaboration: Work closely with third-party email service providers (ESPs) to optimize email deliverability and resolve any technical issues that may impact campaign performance.
• Client Audits and Compliance: Conduct regular audits of client email infrastructure and configuration to ensure compliance with industry standards and best practices.
• Presentations and Reports: Develop and deliver client presentations and reports on email deliverability metrics, performance trends, and campaign effectiveness.
• Stay Updated with Industry Trends: Continuously stay informed about industry trends, changes in email deliverability standards, and emerging technologies in email marketing.
• Documentation: Create and maintain comprehensive documentation on email delivery processes, standards, and best practices.
Collaboration with Cross-Functional Teams: Collaborate with various teams, including marketing, data analysis, technical support, and account management, to address client needs and deliver exceptional service.

EXPERIENCE AND SKILLS REQUIRED:
• 3+ years experience in email deliverability, email marketing, or a similar role, showcasing a deep understanding of email infrastructure and deliverability best practices.
• Strong technical knowledge of email infrastructure components, including SMTP, DNS, SPF, DKIM, DMARC, and IP reputation.
• Experience working with email service providers and email delivery platforms
• Proficiency in the utilization of Google Sheets/Excel formulas and dashboard creation
• Experience using CRM platform like HubSpot is a plus
• Demonstrate a solid typing WPM (ideally 55 wpm+)
• Experience with deliverability monitoring, testing, and debugging tools
• Excellent problem solving skills
• Experience troubleshooting and resolving email delivery issues effectively.
• Strong communication and collaboration skills
• Ability to manage multiple projects simultaneously and handle the complexity of various email campaigns.
• Ability to stay updated with industry trends, changes in email deliverability standards, and best practices to implement the latest strategies and techniques.
• Proficiency in data analysis to identify patterns, trends, and insights related to email deliverability and engagement
• Experience conducting audits of client email infrastructure and ensuring compliance with industry standards and authentication protocols.
• Ability to develop and deliver presentations and reports on email deliverability metrics, performance trends, and campaign effectiveness.
• A passion for continuous learning and staying updated with emerging technologies, industry trends, and advancements in email marketing and deliverability.

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TECH REQUIREMENTS:
• Computer - at least i5 or equivalent with 8gb RAM
• Internet Speed - At least 50 MBPS Download speed

Job Type: Full-time
• Schedule: Monday to Friday 8:00 AM - 5 PM PST // Tuesday- Saturday 12 AM to 9 AM Philippine Time
• Salary Range: P35,000-55,000 monthly, Depending on experience

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APPLICATION INSTRUCTION:

1. Please send an email to Upgrade to see actual info with the Subject: I am your next CAI Email Marketing Specialist”

2. Then, please share a couple of paragraphs describing why you'd be good for this position, and

3. Please share the link to your resume (don't skip this step or we will not accept your application!).

4. Please also include your mobile phone and Viber contact number (We will provide updates regarding your application here) to speed up the application process. Thank you.