Google Ads Specialist

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TYPE OF WORK

Any

SALARY

300 - 700

HOURS PER WEEK

TBD

DATE POSTED

Apr 22, 2024

JOB OVERVIEW

Adnika Marketing Agency is a leading player in the digital marketing space, renowned for delivering comprehensive and innovative advertising solutions. We specialize in creating targeted ad campaigns across various platforms including Google Search, Display, YouTube, and Google Shopping. Our agency thrives on optimizing digital presence and driving robust ROI for our clients through expert setup and management of Google Tags, conversion pixels, and SEO-driven keyword strategies.

Position Overview:
We are seeking a seasoned Google Ads Specialist with a proven track record of managing high-performing ad campaigns and a deep understanding of digital marketing analytics. The ideal candidate will possess a passion for search engine marketing and a commitment to staying at the forefront of Google advertising trends and technologies.

Key Responsibilities:

Design, implement, and manage Google Search, Display, and YouTube ad campaigns to meet client objectives.
Setup and configure conversion tracking pixels and Google Tag Manager for comprehensive campaign tracking and data insights.
Conduct detailed keyword research and SEO analysis to enhance campaign reach and effectiveness.
Manage Google Shopping campaigns, ensuring product listings are optimized for maximum visibility and conversion.
Monitor and adjust budgets and bids to optimize campaign performance across all channels.
Analyze campaign performance data and generate insightful reports to guide strategic decisions and improve ROI.
Collaborate with the marketing team to align Google ads strategies with broader marketing initiatives.
Qualifications:

Minimum of 3 years of experience in Google Ads management, including search campaigns, display ads, and YouTube advertising.
Proficiency in setting up and managing conversion tracking, Google Tag Manager, and Google Shopping campaigns.
Strong understanding of SEO best practices and keyword research.
Excellent analytical skills with an ability to derive meaningful insights from data.
Google Ads certification is highly preferred.
Strong communication and collaboration skills, capable of working effectively in a dynamic team environment.

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