Paid Media Manager

*** Note: Please apply at Upgrade to see actual info ***

Welcome to New North, a 15-year-old business whose passion is about setting the industry standard for B2B tech marketing.

The team here all plays an important part as we pursue partnerships with more B2B tech clients than any marketing agency in the world.

Our clients are small, scrappy teams at mid-size B2B tech companies. If you have experience running successful paid campaigns with this type of client, you’re in the right place.

You’ll love coming to work every day if you get, want, and have the capacity to:

- Develop Google Ads, LinkedIn Ad, and Facebook Ad campaigns from the ground up
- Continuously improve those Google Ads, LinkedIn Ad, and Facebook Ad campaigns towards improved Upgrade to see actual info
- Targeting adjustments and bid optimizations
- Keyword review, adjustments, and adding negative keywords
- Budget management
- etc…
- Configure proper conversion tracking and reporting across paid media campaigns (tag setup, testing, reporting)
- Report to client managers the major KPIs for each campaign, rationale for updates you make, and future recommendations as we seek continuous improvement.
- Perform audits on existing campaigns, making recommendations for improvements.
- Learn new ad platforms as our marketing stack evolves.

You will love it here if you:

Do what you say (have integrity)
- Make it a 9 (pursue progress, not perfection)
- Say what you mean (balance candor and grace)
- Are a problem solver (solution-centric)
- Are a systems thinker (solve the root problem, not the symptom)

As an agency, we are only as good as our team. To that end, prioritize training our team to help them succeed – as each individual grows, as does the organization.

In this role, you’ll be accountable for hitting key paid performance metrics based on the client’s strategy as well as billing time in our project management system for your work across different clients.

If you want to come to work, learn, and hit those numbers, you’ll be recognized and rewarded.

*** Note: Please apply at Upgrade to see actual info ***