Senior Media Buyer

About the Company
We are a Netherlands-based company specializing in the management of multiple dropshipping businesses. With our extensive experience and expertise, we oversee the operations and logistics of various dropshipping enterprises, ensuring smooth and efficient processes. Through our dedicated efforts, we strive to drive growth and success for the dropshipping companies we manage, fostering mutually beneficial partnerships and delivering exceptional value to both customers and businesses alike.

We are seeking an experienced and talented Email Marketer with a proven track record in the field of dropshipping.

About the Role
The Email Marketer is responsible for driving customer engagement, increasing sales, and enhancing brand awareness through strategic email campaigns. Your expertise in crafting compelling email content, optimizing campaigns, and analyzing performance metrics will be critical in achieving our business objectives.

Responsibilities:
Develop and execute end-to-end email marketing campaigns for our dropshipping business, from conceptualization to analysis, with a focus on driving customer engagement and revenue growth.
Create high-converting email content, including promotional offers, product highlights, storytelling narratives, and engaging visuals, tailored to the dropshipping model and target audience.
Collaborate closely with the marketing team to align email campaigns with broader marketing strategies and promotional activities.
Segment email lists strategically to deliver personalized and relevant content to different customer segments, maximizing open rates, click-through rates, and conversions.
Utilize A/B testing to optimize subject lines, email copy, visuals, and calls-to-action to continually improve campaign performance.
Monitor and analyze key email marketing metrics such as open rates, click-through rates, conversion rates, and revenue generated, and provide actionable insights to enhance future campaigns.
Stay updated with industry best practices and trends in email marketing and dropshipping to ensure our campaigns remain innovative and effective.
Manage and maintain the email marketing calendar, ensuring timely and consistent delivery of campaigns while avoiding audience fatigue.
Collaborate with the design team to ensure visually appealing and on-brand email templates that enhance the user experience.

Qualifications:
Previous experience as an email marketer in the dropshipping industry
Strong portfolio showcasing successful email campaigns, including metrics and outcomes.
Proficiency in using email marketing platforms (e.g., Mailchimp, Klaviyo, Constant Contact) and marketing automation tools.
In-depth understanding of dropshipping business models, customer behavior, and e-commerce trends.
Excellent written communication skills with a keen eye for detail and the ability to craft engaging email content.
Analytical mindset with the ability to interpret data, derive insights, and adjust strategies accordingly.
Experience with A/B testing and data-driven decision-making to optimize email campaigns.
Familiarity with HTML and CSS for basic email template customization (preferred but not required).
Strong project management skills with the ability to handle multiple campaigns simultaneously and meet deadlines.
Collaborative team player who can work effectively in a cross-functional environment.

Salary and Benefits:
Competitive salary
Full time opportunity
Remote work